
Principal Tech Program Manager, NAS Fitness and Fandom
Role summary
Fitness and Fandom is seeking a Principal Technical Program Manager (TPM) to own end-to-end program delivery for franchise-based shopping experiences and their underlying technical capabilities. This role requires a deep understanding of sports and fandom to translate fan moments into predictable program delivery through technical plans and cross-organizational coordination. The TPM will partner with Engineering, Science, Design, and business teams to drive program development, manage complex dependencies, and ensure predictable launches. Key responsibilities include establishing program mechanisms, coordinating AI/automation delivery, managing risks, and improving engineering velocity. The ideal candidate is data-driven, entrepreneurial, and skilled at navigating ambiguity and making trade-off decisions.
Description
Fitness and Fandom builds customer experiences that connect customers to their passions through relevant, timely, and delightful shopping experiences. Our fandom program creates cohesive experiences where sports fans feel understood by Amazon, celebrating every moment, emotion and milestone from big games and playoffs to trades and drops, helping customers quickly discover and buy licensed franchise merchandise across Sports, Entertainment, and Music.
We are looking for a Principal TPM who is a true sports obsessive, someone who follows teams, leagues, and storylines closely and can translate fan moments into predictable program delivery through crisp technical plans, execution mechanisms, and cross org coordination.
As Principal TPM for Fitness and Fandom Customer Experiences, you will own end to end program delivery for franchise based shopping experiences and the technical capabilities that power them: scalable content pipelines, customer experience modules, experimentation, measurement, and integration across various surfaces. You will partner with Engineering, Science, Design, and business teams across Sports and Outdoors to understand customer and selling partner needs, then drive program development with dedicated engineering, science and design partners and senior leadership.
This role is successful through strong partnership: Business PMs, Marketing, and BD own program strategy, partnerships, and go to market. Engineering and Science own architecture and implementation. This TPM owns execution strategy, technical program mechanisms, dependency management, risk management, and predictable delivery.
You are naturally curious, data driven and entrepreneurial as you take end to end ownership for program execution. You are the kind of leader who anticipates bottlenecks, deftly navigates ambiguity, makes informed trade off decisions and skillfully balances business needs versus technical constraints. You have exceptional written and verbal communication skills that help you build strong partnerships with colleagues and influence senior leaders.
If you enjoy cutting through ambiguity, challenging traditional approaches, eliminating complexity and innovating on behalf of customers, come join us!
Key job responsibilities
- Own end to end program delivery for customer experiences across licensed sports (fandom) and fitness, driving predictable launches through scalable content engines powered by LLMs and generative image models
- Establish and run program mechanisms including weekly reviews, dependency tracking, launch readiness reviews, and WBR/QBR inputs that drive continuous improvement
- Deliver on VP and Director level commitments by owning quarterly business review goals with direct accountability, leveraging data to define success metrics and track performance
- Manage complex cross org dependencies across partner teams including Brand Stores, Ads, Design, Marketing, Personalization, Search, and Browse
- Coordinate AI and automation delivery with strong governance including evaluation plans for LLM powered content, human in the loop review, and quality standards for licensed content
- Anticipate and remove blockers by identifying risks early, driving tradeoffs, and keeping teams focused on critical path to business outcomes
- Improve engineering velocity by standardizing playbooks and repeatable launch patterns for tentpole events such as playoffs, finals, and season openers
- Mentor TPMs and raise the bar on program management craft across the organization
Basic Qualifications
- 7+ years of technical product or program management experience
- 10+ years of working directly with engineering teams experience
- 5+ years of software development experience
- Experience managing programs across cross functional teams, building processes and coordinating release schedules
- Bachelor's degree
Preferred Qualifications
- 8+ years of hands-on work managing complex technology projects experience
- Experience managing projects across cross functional teams, building sustainable processes and coordinating release schedules
- Usage of generative AI tools to enhance workflow efficiency, with a willingness to learn effective prompting and evaluation practices.
- Ability to recognize opportunities where generative AI could enhance products, workflows, or customer experiences.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, WA, Seattle - 177,000.00 - 239,400.00 USD annually
Company
- Amazon.com Services LLC
Job ID: A3175402
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