Senior UX/UI Designer (Contract)

Angiocchi Consulting is excited to partner with Naturepedic in the search for a UX/UI Designer to lead the next evolution of the brand’s digital customer experience, with a major focus on the upcoming Magento‑to‑Shopify migration. In this pivotal role, you’ll shape how customers discover, learn about, and purchase Naturepedic products online by designing intuitive, conversion‑driven experiences that reflect the brand’s premium, health‑forward identity. From UX strategy and architecture to refined visual design, you’ll own the end‑to‑end e‑commerce journey - ensuring every interaction is clear, accessible, performant, and beautifully on‑brand. Reporting to the E‑Commerce Product Manager and collaborating closely with brand, content, retail, and engineering partners, you’ll play a central role in building a scalable, data‑informed design system that elevates the customer experience across all digital touchpoints.

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LOCATION: Remote (within the United States only). Preference will be given to applicants in the following states: CA, NY, IL, CT, MD, OR, AZ, MA, FL, TN, WA, GA, OH

*Eastern Time (ET) or Central Time (CT) availability strongly preferred.*

COMPENSATION: $90.00 - $100.00 per hour *(depending on experience)*

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POSITION OVERVIEW

Naturepedic is seeking a top-tier UX/UI Designer to lead the evolution of our digital customer experience, with a major focus on our migration from Magento to Shopify. This role blends strategic thinking, conversion-focused UX and refined visual design, and will play a central role in shaping how customers discover, learn about and purchase Naturepedic products online.

WHAT YOU'LL DO

*UX Strategy & Architecture*

• Lead UX strategy for the Magento → Shopify migration, ensuring no loss in performance, SEO equity or usability.
• Translate complex product stories (materials, certifications, customization, pricing) into clear and intuitive user journeys.
• Create and iterate on user flows, wireframes, journey maps and information architecture.
• Optimize high-impact funnels including PDPs, PLPs, quizzes, filters and checkout, with a special focus on mobile-first conversion performance.
• Partner with CRO, performance marketing and analytics teams to design experiences grounded in real data.

*UI & Visual Design*

• Design elegant, conversion-focused interfaces that align with Naturepedic’s premium, health-forward brand.
• Develop a scalable design system that supports both luxury brand expression and optimal performance.
• Design device-aware experiences that go beyond responsiveness, making deliberate design choices for mobile and desktop interactions to improve clarity, speed and conversion.
• Incorporate motion, micro-interactions and layout systems to elevate polish and usability.

*Collaboration & Execution*

• Report to E-Commerce Product Manager and collaborate cross-functionally with brand, content, retail and performance teams.
• Partner with Art Director to champion Naturepedic’s visual and brand standards across all digital touchpoints.
• Work closely with developers to ensure feasibility and pixel-perfect implementation within Shopify.
• Deliver engineering-ready Figma files and interactive prototypes, with clear component usage, states and responsive behaviors.
• Create and maintain clear design standards and usage guidelines for page layouts, information components and interactive elements, enabling internal teams to make consistent, on-brand updates.
• Participate in QA, usability testing and post-launch optimization.

*Optimization & Accessibility*

• Design with WCAG accessibility standards in mind
• Iterate based on A/B tests, heatmaps, session recordings and usability research
• Balance brand aesthetics with site speed, performance and scalability

MINIMUM QUALIFICATIONS

• 6 - 10+ years of UX/UI design experience, ideally with high-traffic e-commerce brands *required*
• Strong experience designing on Shopify *required*
• Expert in Figma (components, variants, auto-layout, prototyping) *required*
• Strong grasp of UX research, usability testing and data-informed design *required*
• Experience collaborating closely with engineers and marketers *required*
• Magento experience or migration experience *strongly preferred*
• Deep understanding of CRO best practices, mobile-first UX and e-commerce patterns *preferred*

PORTFOLIO MUST HAVES

• End-to-end ownership of e-commerce UX/UI.
• Clear thinking behind design decisions (not just aesthetics).
• PDPs, product discovery, checkout and navigation systems.
• Examples of performance or conversion improvements driven by design.
• Exceptional craftsmanship in typography, spacing, hierarchy and interaction details.

OTHER NICE TO HAVES

• Experience in DTC, luxury, wellness, or consumer goods.
• Familiarity with Shopify Plus and headless implementations.
• Experience building or scaling design systems.
• Understanding of SEO and technical constraints in e-commerce.

*If you’re ready to bring your expertise to a growing team and make a lasting impact, we invite you to apply today.*

Pay: $90.00 - $100.00 per hour

Application Question(s):

• Do you have at least 6 years of UX/UI design experience - ideally with high-traffic e-commerce brands?
• Do you have a proficient level of experience designing on Shopify?
• Do you consider yourself an expert in Figma (components, variants, auto-layout, prototyping)?
• Do you have a strong grasp of UX research, usability testing and data-informed design?
• Do you have experience collaborating closely with engineers and marketers?
• Do you have Magento experience or migration experience?
• Do you have a portfolio that demonstrates the following? End-to-end ownership of e-commerce UX/UI, Clear thinking behind design decisions (not just aesthetics), PDPs, product discovery, checkout and navigation systems, examples of performance or conversion improvements driven by design, and exceptional craftsmanship in typography, spacing, hierarchy and interaction details.

Work Location: Remote