Marketing Designer
Role summary
Bobyard is seeking a Marketing Designer to define and evolve the company's visual identity and brand system. This role involves creating marketing assets, website pages, social graphics, and sales materials, ensuring brand consistency across all platforms. The ideal candidate has strong visual taste, proficiency in Figma, and experience with brand systems, marketing design, and storytelling. Familiarity with motion, illustration, or web design is a plus. This is a full-time, in-person position in San Francisco, focusing on building the brand for an AI product in the construction industry.
Position Overview
Brand matters at Bobyard. We are building one of the most sophisticated AI tools our customers will ever use, and how we communicate that product — visually and narratively — is critical.
As our Marketing Designer, you will define and evolve how Bobyard looks and feels across every surface: product marketing, website, sales materials, social content, and more. You’ll work closely with the CEO, product, and go-to-market teams to create a brand that feels modern, credible, and distinct in an industry that has historically lagged behind in design.
This role is ideal for someone who enjoys both strategic brand thinking and hands-on design execution.
Responsibilities
Shape and evolve Bobyard’s visual identity and brand system
Design marketing assets, website pages, social graphics, and campaign materials
Create compelling sales and product storytelling materials
Collaborate with product and engineering to ensure brand consistency across the platform
Work with marketing and sales teams to communicate the product clearly and visually
Iterate quickly on new ideas as the company and product evolve
Desired Attributes
Strong visual taste and attention to detail
Portfolio demonstrating brand systems, marketing design, and storytelling
Ability to move quickly and iterate in an early-stage startup environment
Resourceful and comfortable working with ambiguity
Strong communication and collaboration skills
Proficiency with Figma and modern design tools
Bonus: familiarity with motion, illustration, or web design
Benefits
Competitive salary plus equity options (target $120k – $160k)
Opportunity to collaborate with a dynamic, driven team
Ability to help shape the brand of a company building a massive platform for the construction industry
This is a full-time, in-person role in San Francisco.
If you’re excited about building a brand for an AI product that will reshape how construction companies operate, we’d love to hear from you.
