Mopar eCommerce Lead Product Designer & Experience Architect, Vehicle Customizer

Role Overview
As the Lead Product Designer & Experience Architect – Vehicle Customizer , you will design, prototype, and build the next‑generation customer‑facing Mopar Vehicle Customizer on store.Mopar.com. This tool will allow customers to:
Build & price accessories
Explore service parts
Interact with 360° interior and exterior visualizations across Stellantis brands
You will own the complete design, user experience, interaction model, and front‑end product architecture , ensuring the tool operates seamlessly within the Adobe Experience Cloud ecosystem —including Adobe Experience Platform (AEP), Adobe Analytics, Adobe Experience Manager (AEM), and Adobe Experience Platform Web SDK.
Adobe Experience Platform enables centralized customer data, real‑time journey insights, cross‑channel personalization, and unified content delivery—critical to designing rich, personalized digital experiences.
This role is directly tied to delivering Mopar’s $175M U.S. eCommerce revenue target by YE 2027 by optimizing the customer journey, increasing attach rate, improving conversion, and elevating overall digital experience quality.
Key Responsibilities
Experience Design & Architecture
Design the full end‑to‑end customer experience for the Mopar Vehicle Customizer, spanning discovery → configuration → pricing → add‑to‑cart → checkout.
Create high‑fidelity UI/UX prototypes , interaction flows, motion/3D interaction models, and accessibility‑compliant designs (WCAG 2.2 AA).
Architect how the customizer integrates with Adobe Experience Cloud , leveraging tools such as:
Adobe Experience Platform (centralized, standardized real‑time customer data)
Adobe Experience Manager for content components and asset delivery
Adobe Analytics for experience measurement and funnel optimization
Adobe Experience Platform Web SDK for unified customer event collection and personalization rules
Partner with engineering to ensure the design system, UI components, and 3D interactions are implemented with visual accuracy and performance.
3D/360° Visualization Leadership
Define UX principles for 3D/AR product interaction, interior/exterior rotation, zoom, lighting, part placement, and contextual overlays.
Oversee the 3D asset pipeline (modeling, texture fidelity, optimization, LOD management) and collaborate with vendors and internal teams.
Benchmark industry‑leading customizers (Harley‑Davidson, Polaris Slingshot) to deliver best‑in‑class experiences.
Product Creation & Execution
Transform customer needs, market insights, and brand direction into intuitive, immersive design solutions.
Lead discovery, ideation, usability testing, and iterative design cycles.
Build design specifications for engineering teams, ensuring feasibility and platform alignment.
Ensure robust integration with data sources such as PIM/MDM (fitment rules, ACES/PIES), pricing, inventory, CRM, and checkout flows.
Analytics, Optimization & Personalization
Collaborate with analytics teams to establish KPIs, tracking plans, and behavioral event schemas using Adobe Analytics and Customer Journey Analytics.
Leverage Adobe Experience Cloud capabilities for personalization, content targeting, and user‑level experience variation.
Use customer insights, funnel data, and A/B testing to continuously improve engagement, conversion, and experience quality.
Cross‑Functional Leadership
Collaborate with Brand, Mopar Parts, Dealership, Engineering, ICT, and eCommerce leadership teams.
Manage design vendors, 3D visualization partners, and DAM/CDN contributors.
Maintain design governance across all Stellantis brand guidelines.
Basic Qualifications
Bachelors Degree in Design, Creative Arts or related field.
10+ years of experience in digital product design, UX architecture, or interaction design with customer‑facing web applications.
Proven expertise designing interactive 3D/AR or 360° visualization experiences .
Strong familiarity with Adobe Experience Cloud , including:
AEP for unified data and real‑time profiles (used to deliver personalized experiences)
Adobe Analytics for cross‑channel measurement
AEM for content delivery and components
Adobe Experience Platform Tags for data collection and personalization orchestration
Hands‑on mastery of UI/UX tools (Figma, XD, or similar) and design systems.
Experience collaborating closely with engineering to deliver high‑performance, mobile‑first UI.
Knowledge of automotive fitment logic (ACES/PIES), accessory/service parts, or configurator systems preferred.
Excellent communication, storytelling, visual design clarity, and cross‑team influence.
Our Benefits — Designed with You in Mind
Comprehensive Health & Well-being Coverage
From your very first day, you’ll have access to medical, dental, vision, and prescription drug coverage — ensuring you and your family stay healthy and protected.
Generous Paid Time Off
We believe in work-life balance. That’s why we offer: 17+ paid holidays, including shut-down from December 24th through New Years Day every year. Vacation, float & wellbeing days, sick time and fully paid parental leave when your family needs you most.
Competitive Retirement Savings Plans
We help you plan for the future with:
An employer match on contributions to your 401k, Roth, and Catch-Up plans
An employer contribution, even if you don’t contribute
Income Protection & Insurance Options
Benefit from included and optional disability, life, and other insurance programs — because your peace of mind matters.
Company Vehicle Lease Program
Eligible employees and their immediate families can enjoy company vehicle lease options with included insurance, maintenance, and unlimited mileage. Plus, take advantage of exclusive discounts on Stellantis products.
Family Building Benefit
We proudly support all paths to parenthood- including fertility and infertility treatments, adoption services, and gestational surrogacy.
Support for Your Growth and Giving Back
We believe in investing in your future and your passions:
Tuition reimbursement
Student loan refinancing programs
18 paid volunteer hours each year to make a difference in your community
And so much more!
When you join us, you’re not just building a career — you’re joining a company that supports you, inside and outside of work.