Director of Product Management - Software & Mobile
Role summary
GSM Outdoors is seeking a Director of Product Management to lead their mobile and software ecosystem. This role involves defining and executing the product vision for consumer-facing iOS and Android applications, cloud platforms, and digital services. The Director will lead a team of Product Managers, collaborating with engineering, design, and business teams to deliver intuitive and reliable digital experiences. This is a leadership opportunity to shape the software foundation for connected outdoor technology, driving connected product strategy, subscription services, and a mobile-first customer experience.
Job Type
Full-time
Description
GSM Outdoors is building the next generation of connected outdoor technology, and we’re looking for a forward-thinking
Director of Product Management
to lead our growing mobile and software ecosystem.
In this role, you will define and execute the product vision for GSM’s consumer-facing
iOS and Android applications
, cloud-connected platforms, and digital services that power our wireless cameras, smart optics, and other connected devices. You will lead a team of Product Managers and work closely with engineering, design, firmware, and business teams to deliver intuitive, reliable, and high-performing digital experiences.
This is a highly visible leadership opportunity to shape the software foundation behind some of the most recognized brands in outdoor technology — and to help drive the evolution of GSM’s connected product strategy, subscription services, and mobile-first customer experience.
If you’re passionate about building scalable mobile products, leading high-performing teams, and delivering software that customers truly depend on, we’d love to talk.
What You’ll Do
- Own and drive the long-term product strategy and roadmap for GSM’s mobile applications, cloud services, and connected software ecosystem
- Lead, mentor, and scale a team of Product Managers and Product Owners across mobile, backend, and platform initiatives
- Partner closely with engineering leadership across iOS, Android, cloud infrastructure, QA, DevOps, and firmware to deliver high-quality releases on schedule
- Translate customer needs, business goals, and market opportunities into clear product requirements, prioritized backlogs, and measurable execution plans
- Establish product KPIs such as retention, engagement, crash-free performance, subscription conversion, feature adoption, and app store ratings
- Use analytics, experimentation, and customer feedback loops to drive continuous improvement and long-term product health
- Collaborate with marketing and customer experience teams to support product launches, onboarding flows, App Store / Google Play optimization, and in-app messaging
- Ensure products meet privacy, security, and compliance standards (GDPR, CCPA, platform policies) while maintaining customer trust
- Help define GSM’s connected services future, including opportunities in subscription models, AI-driven features, remote device management, and digital ecosystem expansion
Requirements
- 10+ years of product management experience in consumer mobile apps, software platforms, SaaS, or connected device ecosystems
- 3+ years of experience leading and developing Product Managers or cross-functional product teams
- Proven track record of shipping and scaling high-quality iOS and Android applications with strong adoption, engagement, and user ratings
- Strong technical fluency across mobile development ecosystems, APIs, cloud services, analytics platforms, and Agile delivery
- Experience working on hardware-connected software products (IoT, outdoor tech, smart home, wearables, etc.) strongly preferred
- Data-driven mindset with the ability to balance customer experience, technical complexity, and business outcomes
- Strategic thinker with executive presence and the ability to align stakeholders across engineering, marketing, sales, and leadership
- Passion for the outdoors, hunting, scouting, or outdoor recreation is a plus