Regional Marketing Manager
Role summary
Seeking a Regional Marketing Manager for the Americas in a cybersecurity environment. This role focuses on developing and executing go-to-market strategies, driving demand generation, pipeline growth, and partner engagement through multi-channel programs, events, and digital initiatives. Responsibilities include campaign performance tracking, ROI analysis, and close collaboration with sales and global marketing teams. The ideal candidate has 5+ years of B2B field and channel marketing experience, with a proven ability to deliver measurable results in fast-paced, data-oriented settings. Requires strong analytical, project management, and stakeholder management skills.
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Regional Marketing Manager in the United States.
This role is responsible for shaping and executing regional go-to-market strategy across the Americas, driving demand generation, pipeline growth, and partner engagement in a high-impact cybersecurity environment. You will operate at the intersection of field marketing, channel marketing, and account-based marketing, ensuring campaigns are tightly aligned with sales priorities and revenue goals. The position requires strong ownership of multi-channel programs, with direct accountability for measurable outcomes such as pipeline contribution, conversion rates, and ROI. Working closely with sales, partners, and global marketing teams, you will translate strategy into execution across campaigns, events, and digital initiatives. This is a fast-paced, results-driven role where collaboration, autonomy, and adaptability are essential. It is ideal for someone who thrives in a high-growth, channel-centric environment and enjoys building scalable regional marketing engines.
Accountabilities
You will be responsible for owning and executing the Americas regional marketing strategy, with a strong focus on pipeline generation, partner marketing, and integrated campaign delivery aligned to revenue objectives.
- Develop and own the go-to-market strategy for the Americas region in alignment with global and sales priorities
- Drive pipeline creation and acceleration through measurable field, digital, ABM, and partner marketing programs
- Design and execute integrated multi-channel campaigns to improve funnel performance and conversion across target accounts
- Lead channel marketing initiatives and co-marketing programs with partners to expand reach and influence pipeline growth
- Manage relationships with regional sales, BDR teams, and partners to ensure alignment on lead quality, follow-up, and conversion
- Own campaign performance tracking, including pipeline attribution, ROI, conversion rates, and budget effectiveness
- Plan and execute regional events, webinars, and field marketing activities, including end-to-end coordination and performance measurement
- Monitor market trends, competitor activity, and regional insights to refine marketing strategies and positioning
- Collaborate with corporate communications and digital marketing teams to optimize campaign execution and amplification
Requirements
The ideal candidate brings strong experience in B2B field and channel marketing, with a proven ability to deliver pipeline-driven results in fast-paced, data-oriented environments.
- 5+ years of experience in B2B field marketing, channel marketing, or demand generation roles, ideally in cybersecurity or enterprise software
- Proven experience building and executing partner marketing strategies and co-marketing programs that drive measurable business impact
- Strong background in campaign orchestration, ABM, and integrated multi-channel demand generation
- Experience managing live and virtual events, including planning, execution, and performance analysis
- Solid understanding of digital marketing channels such as LinkedIn, SEO/SEM, and B2B media platforms
- Strong analytical skills with the ability to track, interpret, and act on funnel metrics, pipeline data, and ROI
- Experience with marketing automation and CRM tools, as well as data-driven campaign optimization
- Strong project management, communication, and stakeholder management skills across cross-functional teams
- Ability to work in a decentralized, fast-moving environment with high autonomy and accountability
- Willingness to travel approximately 30%
Benefits
- Competitive salary range: USD $92,220 - $132,964 (based on experience and qualifications)
- Remote-friendly and flexible work environment
- Unparalleled flexible time-off and strong work-life balance support
- Comprehensive health, wellness, and insurance benefits (varies by location)
- Financial and retirement-related benefits
- Opportunity to work in a fast-growing cybersecurity and critical infrastructure sector
- Exposure to global teams and high-impact regional initiatives
- Collaborative, inclusive culture focused on innovation and continuous improvement
- Professional growth in a high-performance, data-driven marketing organization
How Jobgether Works
We use an
AI-powered matching process
to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
Data Privacy Notice:
By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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