Sales Development Representative (EveryDay Labs)
Role summary
EveryDay Labs, an education technology company focused on reducing chronic absenteeism in K-12 schools, seeks a Sales Development Representative (SDR) to support aggressive growth. The SDR will research, prospect, and qualify leads through calls and emails to build pipeline for Sales Representatives. Responsibilities include responding to inbound inquiries, conducting proactive cold outreach, and delivering product demonstrations to identify prospect needs. This role requires 1+ year of lead generation or inside sales experience, proficiency with CRM and sales platforms like Salesloft or Outreach.io, and strong communication and empathy skills. The position is fully remote with a base compensation of $55,000 and an on-target commission of $25,000, totaling $80,000 OTE.
The role:
As a Sales Development Representative (SDR) you will work across Newsela’s Sales organization, specifically supporting EveryDay Labs, to support aggressive growth by researching, prospecting through calls and emails, and qualifying leads in order to build pipeline for Sales Reps. Your days will be composed of responding to inbound inquiries, proactive cold outreach to potential new customers, and providing online product demonstrations that draw prospects into initial discovery calls and identify key needs that ultimately lead to qualified opportunities for our Sales team.
EveryDay Labs is an education technology company that uses behavioral science and data to reduce chronic absenteeism in K-12 schools. Founded in 2015 from the research of Dr. Todd Rogers, they partner with districts to send personalized attendance reports to families. The company uses behavioral, data science, and "nudges" (including both text and mail) to help families overcome barriers to attendance.In addition to EDL’s attendance dashboards and workflow platform that is designed to improve student attendance, the company provides proactive, personalized communication, multilingual support, attendance intervention, and strategic consulting to improve school-family engagement. EDL has partnered with districts to prevent over 3.1 million absences and restore over 1 billion minutes of instruction.
Why you'll love this role:
Why you're a great fit:
Why you’ll love working at Newsela:
About Newsela:
Newsela takes authentic, real world content from trusted sources and makes it instruction ready for K-12 classrooms. Each text is published at five reading levels, so content is accessible to every learner. Today, over 3.3 million teachers and 40 million students have registered with Newsela for content that's personalized to student interests, accessible to everyone, aligned to instructional standards, and attached to activities and reporting that hold teachers accountable for instruction and students accountable for their work. With over 15,000 texts on our platform and multiple new texts published every day across 20+ genres, Newsela enables educators to go deep on any subject they choose.
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Compensation:
Final compensation will be determined based on the candidate’s individual skills, qualifications, and experience. Total compensation for this role also includes incentive stock options and benefits. This role will also will also be eligible for variable compensation.