Persana AI Verified
Artificial Intelligence, Sales Technology, B2B SaaS
Founding Growth/GTM
San Francisco, California, United StatesOnsiteFull Time$75,000–$120,000 /yrPosted 2 months agoHidden Gem · YC Startup
Role summary
Persana AI is seeking a Founding GTM & Growth Leader to join their early-stage AI company. This hybrid role requires a blend of sales execution and strategic ownership of growth initiatives, user acquisition, and funnel optimization. The ideal candidate will have 3+ years of B2B SaaS sales and growth experience, with a strong understanding of modern growth tactics, AI, and sales tech stacks. Responsibilities include owning the GTM motion, designing experiments, building outbound engines, managing sales pipelines, and translating user feedback into product insights. This is an opportunity to be a founding member and drive significant impact in the AI GTM space.
## **🚀 Founding GTM & Growth at Persana AI:**
**Persana AI** is on a mission to redefine go-to-market execution in the AI era — and we’re looking for a **Founding GTM & Growth Leader** to join us at the ground floor. This is a **hybrid role** blending high-impact sales execution with strategic ownership of growth initiatives, user acquisition, funnel optimization, and scalable GTM systems. You’ll help shape everything from positioning and pipeline to experiments and virality.
**🔍 About Persana AI**
Persana AI is transforming work using the power of generative AI, predictive analytics, and real-time buyer intelligence. Our platform automates what used to take entire teams — from research and personalization to outreach and prioritization.
**Key innovations:**
* 75+ point automated lead enrichment
* Generative AI-powered personalized outreach
* Intent signal tracking and AI-based lead scoring
* Seamless CRM integration with tools like Hubspot
* Prompt-ready workflows to scale GTM like never before
Backed by **Y Combinator**, **Stage 2 Capital**, **Race Capital**, and others, we're scaling fast and building with top-tier talent.
### **💼 The Role: Founding GTM & Growth Architect**
You’ll be the tip of the spear across sales, growth, and early customer success. This is a full-stack GTM role where you’ll experiment, iterate, and execute at speed.
#### **Core Responsibilities:**
* **Own the full GTM motion** — from high-touch outbound to scalable growth loops
* **Design and test outbound sequences**, onboarding flows, and activation levers
* Run **experiments across the funnel** to increase conversion, engagement, and velocity (think: A/B testing cold emails, optimizing CTAs, testing pricing/messaging, etc.)
* Build **automated and semi-automated outbound engines** using AI tools like Persana, Smartlead, Instantly, and Zapier
* Identify and execute **growth hacks** and channel experiments to unlock new acquisition routes (e.g., influencer-led GTM, community outreach, viral campaigns)
* Help craft **product-led growth (PLG)** onboarding experiences and trial flows
* Build and maintain a **high-velocity sales pipeline** — owning deals end-to-end (15–45 day cycles)
* Run **multi-threaded deals** with C-level buyers in Sales, Marketing, RevOps, and Growth
* Translate user feedback into **product & messaging insights**; shape roadmap alongside the CEO
* Set up and continuously optimize **tooling** (Hubspot, ChatGPT, CRM enrichment, warm-up tools, etc.)
* Lay the foundation for building a **growth and GTM team** as we scale
---
### **🧠 The Ideal Candidate**
You’re a hybrid: part sales closer, part growth hacker, part product whisperer. You’re not afraid to cold email a CMO in the morning and spin up a funnel experiment in the afternoon.
You likely have:
* 3+ years of B2B SaaS sales + growth experience, preferably at Seed–Series B startups
* Proven ability to **generate pipeline and revenue** from scratch
* Strong grasp of modern **growth tactics**, including outbound automation, onboarding flows, PLG loops, referral/viral systems, and funnel optimization
* Deep experience with **AI & sales tech stacks**: ChatGPT, Hubspot, Smartlead, Instantly, Persana/Clay etc.
* High proficiency in **prompt engineering**, outreach personalization, and workflow building
* Familiarity with tools like **Segment, Mixpanel, Amplitude, Webflow**, or **no-code tools** is a plus
* Comfort with ambiguity, scrappy environments, and wearing multiple hats
* Strong writing and communication skills — you know how to sell with clarity and style
* Deep understanding of the AI/LLM landscape and its GTM implications
* Content creator/have a knack for creating virality
* Events/meetups coordination with decision makers
---
### **🚀 Why Join Persana AI?**
* Be a **founding member** driving GTM in one of the hottest spaces in SaaS
* Huge high-growth trajectory
* Collaborate with **top-tier AI researchers, engineers, and operators**
* Direct line to the CEO and product — your ideas will **ship fast**
* Access to best-in-class tools, team, and resources
* Massive ownership and room to experiment, learn, and lead
If you're a **growth-obsessed builder** who thrives on ambiguity, is excited by the frontier of AI and GTM, and wants to make outsized impact — this is your rocketship. 🧠💥
**Persana AI** is on a mission to redefine go-to-market execution in the AI era — and we’re looking for a **Founding GTM & Growth Leader** to join us at the ground floor. This is a **hybrid role** blending high-impact sales execution with strategic ownership of growth initiatives, user acquisition, funnel optimization, and scalable GTM systems. You’ll help shape everything from positioning and pipeline to experiments and virality.
**🔍 About Persana AI**
Persana AI is transforming work using the power of generative AI, predictive analytics, and real-time buyer intelligence. Our platform automates what used to take entire teams — from research and personalization to outreach and prioritization.
**Key innovations:**
* 75+ point automated lead enrichment
* Generative AI-powered personalized outreach
* Intent signal tracking and AI-based lead scoring
* Seamless CRM integration with tools like Hubspot
* Prompt-ready workflows to scale GTM like never before
Backed by **Y Combinator**, **Stage 2 Capital**, **Race Capital**, and others, we're scaling fast and building with top-tier talent.
### **💼 The Role: Founding GTM & Growth Architect**
You’ll be the tip of the spear across sales, growth, and early customer success. This is a full-stack GTM role where you’ll experiment, iterate, and execute at speed.
#### **Core Responsibilities:**
* **Own the full GTM motion** — from high-touch outbound to scalable growth loops
* **Design and test outbound sequences**, onboarding flows, and activation levers
* Run **experiments across the funnel** to increase conversion, engagement, and velocity (think: A/B testing cold emails, optimizing CTAs, testing pricing/messaging, etc.)
* Build **automated and semi-automated outbound engines** using AI tools like Persana, Smartlead, Instantly, and Zapier
* Identify and execute **growth hacks** and channel experiments to unlock new acquisition routes (e.g., influencer-led GTM, community outreach, viral campaigns)
* Help craft **product-led growth (PLG)** onboarding experiences and trial flows
* Build and maintain a **high-velocity sales pipeline** — owning deals end-to-end (15–45 day cycles)
* Run **multi-threaded deals** with C-level buyers in Sales, Marketing, RevOps, and Growth
* Translate user feedback into **product & messaging insights**; shape roadmap alongside the CEO
* Set up and continuously optimize **tooling** (Hubspot, ChatGPT, CRM enrichment, warm-up tools, etc.)
* Lay the foundation for building a **growth and GTM team** as we scale
---
### **🧠 The Ideal Candidate**
You’re a hybrid: part sales closer, part growth hacker, part product whisperer. You’re not afraid to cold email a CMO in the morning and spin up a funnel experiment in the afternoon.
You likely have:
* 3+ years of B2B SaaS sales + growth experience, preferably at Seed–Series B startups
* Proven ability to **generate pipeline and revenue** from scratch
* Strong grasp of modern **growth tactics**, including outbound automation, onboarding flows, PLG loops, referral/viral systems, and funnel optimization
* Deep experience with **AI & sales tech stacks**: ChatGPT, Hubspot, Smartlead, Instantly, Persana/Clay etc.
* High proficiency in **prompt engineering**, outreach personalization, and workflow building
* Familiarity with tools like **Segment, Mixpanel, Amplitude, Webflow**, or **no-code tools** is a plus
* Comfort with ambiguity, scrappy environments, and wearing multiple hats
* Strong writing and communication skills — you know how to sell with clarity and style
* Deep understanding of the AI/LLM landscape and its GTM implications
* Content creator/have a knack for creating virality
* Events/meetups coordination with decision makers
---
### **🚀 Why Join Persana AI?**
* Be a **founding member** driving GTM in one of the hottest spaces in SaaS
* Huge high-growth trajectory
* Collaborate with **top-tier AI researchers, engineers, and operators**
* Direct line to the CEO and product — your ideas will **ship fast**
* Access to best-in-class tools, team, and resources
* Massive ownership and room to experiment, learn, and lead
If you're a **growth-obsessed builder** who thrives on ambiguity, is excited by the frontier of AI and GTM, and wants to make outsized impact — this is your rocketship. 🧠💥