Product Designer

The Opportunity

$22M revenue. Profitable. Bootstrapped. 16 years in market. 20 people doing what competitors need 200 for.

Every AI assistant is trained to close the deal - to be the realtor. We built the home inspector. Product.ai tells you what NOT to buy, and we're the only ones who can.

We are
Product.ai
- the company building the verification layer for AI commerce. You may know us as
Demand.io
, the founder-led team behind SimplyCodes - the leading AI-powered savings tool driving $1B+ in annual commerce. In early 2026, we complete our transformation and formally become Product.ai.

What we're building:
The consumer experience where verified intelligence meets real purchase decisions. Every AI interface today is designed around affirmation - generating answers, completing tasks, saying yes. We are building the first product whose primary value is a confident "No" - a negative recommendation backed by adversarial evidence that users trust more than a positive one. Nobody has designed what this looks like. Nobody has figured out how verified truth should feel when you open it on your phone. That is your job.

Why we're different:
Perplexity summarizes the web - including the lies. ChatGPT is trained to be agreeable - it hedges. Google ranks by ads. We pre-verify claims through adversarial pressure testing and deliver the confident "No" that no other AI can. (Read the thesis)

We are seeking a
Product Designer
to own the product experience across Product.ai's consumer surfaces. You will design every screen a user touches - search results, product verdicts, recommendation flows, comparison views - within an established brand system and component library. You are not waiting for a design director to tell you what to make. You design it, prototype it, ship it, and measure whether it worked.

Based in Los Angeles. Hybrid schedule with flexibility. For the right builder, we're open to remote.

What You Will Build

- The Consumer Product Experience:
Own every screen in the Product.ai consumer agent. You decide what users see when they ask "Should I buy this?" and the answer is "No." You design the verdict interface, the evidence layout, the comparison flows, the recommendation paths. You take strategic direction from the CEO and turn it into shipped product - generating layout options with AI tools, selecting and refining based on taste, and getting it into code-ready specs. Your default mode is shipping, not presenting.
- The SimplyCodes Experience Evolution:
Contribute to UX optimization of SimplyCodes - the $1B+ GMV transaction layer. Merchant landing pages, extension interactions, mobile app flows, and the Wallet experience launching in Q2. You bring product design thinking to surfaces that currently rely on engineering judgment for UX decisions.
- The Design Bridge:
You operate between two existing design functions. Our brand team owns the visual language. Our design systems engineer owns the component library, token architecture, and validation contracts. You compose validated components into product screens that real users interact with - and when components need refinement, you use our token-based design tools to adjust spacing, typography, and styling without touching component code. You turn the design vocabulary into complete sentences users can read.
- The AI-Native Pipeline:
AI generates the first draft - you validate, refine, and ship. Our pipeline uses AI to decompose mockups into atomic components within a production-grade design system. You load generated components into token-based design tools, adjust CSS variables, fix spacing and typography, validate against design contracts, and publish to an immutable component library. Every component you validate becomes context for future AI generation - your first month is the hardest; by month three, the system generates most of what you need. You post work-in-progress 2-3x per week for async review - showing decisions, not asking permission. You ship unless stopped.

Who You Are

*We do not care about your pedigree; we care about your mechanics.*

- You have taste that is self-evident in your portfolio.
Within five seconds of looking at your work, anyone can tell you care about craft. Typography, spacing, visual hierarchy, micro-interactions - you get the details right because you cannot ship something that feels wrong. Your portfolio shows consumer product screens, not marketing assets, not Dribbble concepts.
- You ship real product, fast.
You have designed screens that are live in production right now. You know the compromises required to get from mockup to shipped interface without destroying the design. Brief to shipped improvement in days, not weeks.
- You design with code awareness.
You prototype in HTML, CSS, or React - or your designs are implementation-ready without translation. When an engineer says "this animation will add 200ms to load time," you make the tradeoff instantly. You are comfortable with token-based design systems where styling is governed by variables, not manual pixel adjustments.
- You generate with AI and refine with judgment.
AI tools are your default workflow, not a novelty. You use them to produce volume - layout variations, component options, interaction concepts - then apply the irreducibly human part: taste, validation, refinement. Every validated component makes the next one faster because validated work compounds.
- You thrive without a design director.
You have been the design function - no creative director, no design system team. You made the calls, owned the quality, and shipped. When you need direction, you pull it from product strategy and brand guidelines.
- You think in product outcomes, not design artifacts.
You measure work in user behavior changes, not Figma files. "Did conversion improve?" before "Does this look good?" You have opinions about what to design, not just how.
- You work in public.
You share work early, openly, and without defensiveness. When someone challenges your design decision, you evaluate on merits and change direction when evidence supports it.

Required Experience:

• 2-5 years designing consumer product interfaces that are live in production
• Portfolio that demonstrates craft quality on product screens - not marketing, not concepts
• Working fluency with AI design tools (v0, Claude, Cursor, Figma AI, or equivalent) as a daily production workflow
• Able to prototype in code (HTML/CSS/React) or produce specs that require zero translation for engineers
• Has shipped as the sole or primary designer on a product surface

Strong Signals:

• Has been the "design person" at a startup or small team where you owned everything visual about the product
• Consumer product background (e-commerce, fintech, consumer apps)
• Portfolio includes before/after improvements with measurable outcomes
• Can point to a design decision you reversed based on user data
• Former founder or side-project builder with live products
• Experience with token-based design systems or constrained component libraries

Compensation & Ownership

*We operate as a high-performance studio, not a typical corporation. Because we are profitable with no outside investors, we share the surplus directly with our builders via direct ownership.*

- Base Salary:
$120,000 - $180,000
. Competitive for the role level. Your base covers your life; your ownership builds your freedom.
- Profits Interest Units (PIUs):
You will receive a formal equity stake via
Class B Membership Interests
. Unlike Stock Options, PIUs have a
$0 strike price
, participate in the upside from day one, and qualify for
Capital Gains tax treatment
, maximizing your long-term wealth. At most companies, a designer at your level gets stock options with a strike price and an exercise gamble. Here, you get real ownership in a profitable company with no dilution risk.
- Ongoing Profit Distribution:
As an equity holder, you participate in our annual success. You are entitled to a pro-rata share of our
Free Cash Flow (FCF)
- receiving your portion of the company's profit as an annual dividend.
- Annual Liquidity:
We do not believe in "Paper Wealth." We operate an
Annual Tender Offer
where the company buys back vested interests. You have the option to turn your ownership into cash every year - you don't have to wait for an exit.
- Benefits:
100% premium coverage for you and your family, daily catered lunches, and unlimited PTO that we actually expect you to use to recharge.

How to Apply

*We skip the 60-minute recruiter screen. Instead, you'll answer a few short video questions so we can get to know how you think and work. Less time than a phone screen, and you can do it whenever works for you.*

The Process:

• Click Apply.
• Record short video responses to our questions (no prep required - we want to see how you naturally think).
• Your responses go directly to the hiring team. No ATS. No keyword parsing.

We're not looking for polished presentations. We're looking for signal on who you are.