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Marketing & Advertising, Public Relations

Data Analyst

Los Angeles, California, United StatesOnsiteFull TimePosted 2 months ago

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Role summary

Romph & Pou Agency is seeking an onsite Data Analyst to analyze client marketing efforts across various channels including direct mail, telemarketing, and email. The role requires advanced proficiency in Excel and SQL, with experience in Python, and the ability to develop and plan ad hoc campaigns. The Analyst will be responsible for creating heat maps, market assessments, and general market research. Strong client communication skills are essential, as is the ability to master the company's proprietary Scorpio Data Services system within 90 days. Travel for client visits is expected 1-2 times per month. This position is not remote and requires the candidate to be in or willing to relocate to the Shreveport/Bossier area.

Company Description

Romph & Pou Agency is an integrated marketing firm that provides strategic marketing solutions, creative advertising, and efficient media delivery. With expertise in various marketing channels, including broadcast advertising, digital and social media, direct mail, and website optimization, R&P is dedicated to meeting dynamic client needs. Based on a foundation of speed, expertise, and top-tier advertising skills, R&P aims to elevate marketing communications to new levels. Our agency is committed to tailored approaches to ensure every company receives the marketing strategies it deserves.

Please apply only if you are in the Shreveport/Bossier area or are planning on moving to the area. THIS IS NOT A REMOTE POSITION.

Analyst

The Analyst is responsible for analyzing client efforts through direct mail, telemarketing, email and any other communication methods.

Analyst must be proficient with casino business goals, marketing and planning and analysis techniques. Direct casino experience is preferred.

Analyst must demonstrate advance software proficiency of Excel and SQL with experience in Python.

The Analyst is responsible for proactively developing and planning ad hoc campaigns using various analysis tools and business models. Each ad hoc campaign must meet predetermined performance expectations and ensures proper tracking components for each campaign. Special projects like geographic heat map creation, market assessment, marketing campaign performance and general market research analysis needs are fulfilled by the Analyst.

Applicant must be willing to travel to the company’s offices for training or meetings as well as make in-person meetings at client locations when required.

DUTIES:

Project

  • Develops and analyzes numerous direct marketing efforts (mail, telemarketing and email).
  • Capable of communicating campaign performance and recommendations directly to clients (written and verbal).
  • Mastery of RP’s proprietary Scorpio Data Services system required within the first 90 days.
  • Intermediate or higher proficiency of SQL required at or within the first 90 days. Beginner or higher proficiency with Python within the first 90 days.
  • Available to travel 1-2 times a month for client visits and presentations.

Department

  • Maintains a positive working relationship with company and client representatives.
  • Continually seeks ways to improve client performance and Scorpio Data Service procedures.
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