Senior Product Designer
Role summary
WHOOP is seeking a Senior Product Designer to join their Growth team, focusing on crafting digital experiences that drive acquisition, conversion, and retention, particularly within e-commerce and core purchase journeys. The role involves owning end-to-end design of critical user flows, optimizing information architecture, and translating user behavior and data insights into product solutions. This position requires proficiency in modern design tools like Figma, a strong understanding of experimentation and data-driven decision-making, and close collaboration with product managers, engineers, and data analysts. The designer will leverage AI and emerging tools to accelerate the design process and contribute to the team's design culture.
### Who you are
- We’re looking for a designer with strong visual fundamentals and a sharp sense for how people make decisions in complex, multi-step flows, someone who can bring clarity to complexity, think in funnels, and use experimentation to continuously improve the experience
- Multiple years of experience designing ecommerce, purchase flows, or other transaction-oriented products, with a deep understanding of how users evaluate, decide, and complete actions within digital experiences (not including co-ops, internships, or academic projects)
- An exceptional portfolio of shipped digital product work that demonstrates exceptional visual craft, clarity in complex flows, and the ability to deliver production-ready experiences
- Proven experience designing for measurable, conversion-focused outcomes such as acquisition, purchase, or retention, with a strong understanding of funnel optimization, experimentation, and using data to inform and evaluate decisions
- Demonstrated strength in information architecture and designing end-to-end flows that simplify complexity and guide users through multi-step journeys
- Deep proficiency with modern design tools and workflows (Figma, prototyping, component libraries), combined with strong technical fluency and the ability to leverage AI and code-adjacent tools to accelerate design and prototyping, while collaborating closely with engineering to bring ideas to life
- Strong ability to own and drive multiple initiatives simultaneously, influencing cross-functional partners and influencing product direction while elevating team craft
- Clear decision-maker and communicator who can articulate and defend design decisions using strong design principles, heuristics, and data, building alignment across stakeholders
- Interested in the role, but don’t meet every qualification? We encourage you to still apply!
### What the job involves
- WHOOP is seeking a Senior Product Designer to join the Growth team. You’ll focus on crafting world-class digital experiences that drive growth outcomes like acquisition, conversion, and engagement, with an emphasis on ecommerce and core purchase journeys
- Own and lead the end-to-end design of critical digital experiences that drive acquisition, conversion, and retention, with a focus on ecommerce experiences
- Shape and evolve complex user flows and information architecture to create clear, intuitive paths to conversion as our offerings evolve
- Balance near-term execution with long-term thinking by designing improvements that ladder into an evolving platform architecture, ensuring today’s decisions set up scalable, cohesive experiences over time
- Translate growth opportunities into thoughtful product solutions grounded in user behavior, data insights, and effective design patterns, consistently delivering work with exceptional visual craft
- Work closely with product managers, engineers, and data analysts to shape strategy and drive execution, ensuring high-quality implementation and moving initiatives forward with clarity
- Work within an experimentation-driven team, using data to inform hypotheses, design A/B tests, and iterate quickly while driving measurable improvements in key conversion metrics and balancing speed and craft
- Take ownership of key initiatives by defining problems, shaping direction, and driving work forward with a clear point of view grounded in strong design fundamentals
- Leverage AI and emerging tools to accelerate exploration, prototyping, and iteration, bringing a technically curious mindset and comfort working close to implementation
- Contribute to WHOOP’s design culture by sharing expertise, giving feedback, and helping raise the bar for product quality across the team
### Benefits
- Flexible Vacation: WHOOP has a flexible vacation policy that allows you to unwind, laptop-free, when you need it most.
- Focus on Family: We offer 18 weeks paid parental leave, plus an additional 2 weeks to gradually return to work.
- Get Invested: In addition to a competitive base salary and 401k, you're eligible to receive stock options to share in the future of WHOOP.
- WHOOP +1: Everyone on the team gets a complimentary WHOOP membership—plus another membership to share with a loved one.
- Health Matters: Our competitive benefits package covers medical, dental, and vision, in addition to mental health services, life and disability insurance, and more.
- Find Your Fit: Full-time employees get $500 a year to spend on wellness in whatever way they see fit, from fitness classes and memberships, to recovery services.
- It Pays to Sleep: Our Sleep Performance Program incentivizes employees to get more sleep. Log an average sleep performance of 85% or higher for the month and get a $100 bonus.
- Location, Location, Location: You can’t beat the views from the rooftop of One Kenmore Square. Feel inspired daily as you work, enjoy free snacks and coffee, and collaborate in the heart of Boston.
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