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Marketing Technology, Personalization Software, Email Marketing

Senior Business Development Representative

Movable Ink - NycFull TimeSeniorPosted 2 months ago

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Role summary

The Strategic Account Representative (StrAR) is responsible for filling the sales pipeline with qualified opportunities from strategic prospects. This role involves developing new relationships via phone, email, and social media, assessing prospect needs, explaining solutions, and collaborating with Account Directors to manage the sales pipeline. The StrAR will conduct thorough account research, create presentation decks and mock-ups, and utilize sales tools to manage prospect information. This position offers hands-on experience in a dynamic startup environment, with opportunities for growth into other departments within 18-24 months. Success is driven by self-motivation, strategic thinking, and effective collaboration.

Movable Ink scales content personalization for marketers through data-activated content generation and AI decisioning. The world’s most innovative brands rely on Movable Ink to maximize revenue, simplify workflow and boost marketing agility. Headquartered in New York City with close to 600 employees, Movable Ink serves its global client base with operations throughout North America, Central America, Europe, Australia, and Japan.

The Strategic Account Representative’s (StrAR) goal is to fill the Sales team’s pipeline with qualified opportunities with our most Strategic prospects. The StrAR role is instrumental in the success and growth of the business and gives individuals ample opportunity to use their personality & creative/strategic thinking abilities to directly influence conversations with our prospects. The StrAR role is designed to provide individuals with hands-on experience in a fast-paced start-up environment where things are constantly changing and evolving. Success in this role will lead to internal opportunities in Sales, Client Experience, Marketing, Partnerships, Strategic Accounts, etc. within 18-24 months.

Responsibilities:

  • Develop new relationships through phone, email, and social media communications in order to establish meetings with senior level decision makers in companies across your assigned North America territory
  • Assess the prospect's needs, identify and build upon pain points, and explain Movable Ink solutions then hand off for your Account Director to begin their sales process
  • Work with your Account Director(s) to build and maintain a healthy sales pipeline
  • Take & log organized notes, build out presentation decks, gather contact information & nurture contacts post-opportunity
  • Research accounts and prospects thoroughly, identifying pain points, company-wide initiatives, and director-level objectives in order to formulate an outreach and execution strategy with your Account Director
  • Build mock-ups for prospects that illustrate how Movable Ink can provide additional value beyond what they’re currently doing
  • Utilize our sales database and prospecting tools to manage your pipeline and maintain accurate information about suspects, prospects, and their companies

    • Qualifications:

  • Self-motivation and the desire to work successfully in a fast-paced, highly strategic sales environment
  • Experience with prioritization and organization in a professional environment; both in person and remotely
  • Proven ability to collaborate effectively with colleagues, management, and other departments
  • 2+ years of experience in a marketing or sales development role

    • The base pay range for this position is $60,000/year. This role is also eligible for performance-based incentive compensation which is contingent upon hitting your targets and is not guaranteed. The on-target-earnings range for this position is $90,000/year, in addition to a full range of medical, financial, and/or other benefits. The base pay and incentive compensation package offered may vary depending on job-related knowledge, skills, and experience.

    Studies have shown that women, communities of color, and historically underrepresented people are less likely to apply to jobs unless they meet every single qualification. We are committed to building a diverse and inclusive culture where all Inkers can thrive. If you’re excited about the role but don’t meet all of the abovementioned qualifications, we encourage you to apply. Our differences bring a breadth of knowledge and perspectives that makes us collectively stronger.

    We welcome and employ people regardless of race, color, gender identity or expression, religion, genetic information, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, ethnicity, family or marital status, physical and mental ability, political affiliation, disability, Veteran status, or other protected characteristics. We are proud to be an equal opportunity employer.

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