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Marketing Manager

United StatesRemoteFull Time$110,000–$150,000 /yrPosted 1 month ago

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Role summary

Daley And Associates, LLC is seeking a Marketing Manager to lead commercial marketing initiatives for its medical devices. This role involves developing go-to-market strategies, managing product launches, and creating compelling messaging and branding. The Marketing Manager will collaborate with Sales, Clinical, Regulatory, and Marketing teams to drive product adoption and revenue growth. The ideal candidate has over five years of downstream or commercial marketing experience in the medical device or regulated healthcare sectors, with proven success in product launches and supporting sales teams. Experience with indirect sales channels, marketing analytics, automation tools, digital campaign execution, and CRM systems is required. Familiarity with marketing consumables, capital equipment, or software-enabled healthcare products, along with a strong understanding of healthcare regulatory considerations, is valued. The company offers a competitive salary ($110k-$150k), benefits, and flexible hybrid working arrangements.

About The Company
Daley And Associates, LLC is a leading organization dedicated to providing innovative solutions within the healthcare industry. With a commitment to excellence and a focus on advancing medical technology, the company specializes in developing and marketing cutting-edge medical devices that improve patient outcomes and support healthcare professionals. Known for its collaborative culture and customer-centric approach, Daley And Associates, LLC strives to be at the forefront of industry advancements, fostering a dynamic environment where innovation, integrity, and excellence are prioritized.
About The Role
The Marketing Manager position at Daley And Associates, LLC is a pivotal role responsible for spearheading the company's commercial marketing initiatives across a diverse and expanding product portfolio. This role involves leading go-to-market strategies, managing product launches, and developing compelling messaging and branding to effectively communicate the value of our medical devices. The Marketing Manager will work closely with cross-functional teams including Sales, Clinical, Regulatory, and Marketing to ensure cohesive and impactful campaigns that drive product adoption and revenue growth.
This position requires a strategic thinker with hands-on experience in medical device marketing, capable of managing multiple projects in a fast-paced, regulated environment. The role offers an excellent opportunity for a proactive marketing professional to influence the company's growth trajectory and make a tangible impact on the healthcare industry.
Qualifications
The ideal candidate will possess over five years of downstream or commercial marketing experience within the medical device or regulated healthcare sectors. Proven success in launching new products and supporting sales teams is essential. Candidates should have experience marketing through indirect sales channels and a strong understanding of marketing analytics, automation tools, and digital campaign execution. Familiarity with CRM systems and experience in marketing consumables, capital equipment, or software-enabled healthcare products will be highly valued. A solid grasp of regulatory considerations and compliance standards in healthcare marketing is also important.
Responsibilities

  • Lead the execution of go-to-market strategies and manage product launches across a robust pipeline, ensuring timely and successful market entry.
  • Develop clear, compelling messaging, positioning, and branding strategies that resonate with target audiences and differentiate our products in the marketplace.
  • Partner closely with the Sales team to support field efforts, including providing marketing collateral, training, and campaign support to enhance sales effectiveness.
  • Design and execute integrated marketing campaigns across digital platforms, industry events, and channel marketing initiatives to maximize reach and engagement.
  • Create customer-facing content such as product collateral, case studies, and targeted campaigns to educate and engage healthcare professionals and stakeholders.
  • Collaborate cross-functionally with Clinical, Regulatory, and Marketing teams to ensure alignment and compliance with industry standards and regulations.
  • Leverage market insights, Voice of Customer feedback, and analytics to refine marketing strategies and improve campaign performance.
  • Monitor and analyze campaign metrics to optimize marketing efforts, improve ROI, and enhance overall launch effectiveness.

Benefits
Daley And Associates, LLC offers a comprehensive benefits package designed to support the well-being and professional growth of its employees. The package includes competitive salary ranges between $110,000 and $150,000, along with health insurance, retirement plans, paid time off, and professional development opportunities. Employees will also benefit from a collaborative work environment that encourages innovation and continuous learning. The company values work-life balance and provides flexible hybrid working arrangements to accommodate personal and professional commitments.
Equal Opportunity
Daley And Associates, LLC is an equal opportunity employer committed to fostering an inclusive and diverse workplace. We do not discriminate based on race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, or any other protected characteristic. We believe that a diverse team enhances our creativity, innovation, and overall success, and we are dedicated to providing equal employment opportunities to all qualified individuals.

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