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PayJoy Verified
FinTech, Financial Services, Mobile Technology, Emerging Markets

Brand Design Manager

São Paulo, United StatesHybridFull TimeManager / HeadPosted 19 days agoVisa sponsorship available

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Role summary

PayJoy, a Public Benefit Corporation, is seeking a Global Brand Design Manager to lead the brand's visual identity on a global scale. This role requires a strategic vision, command of generative AI tools, and the ability to define and evolve the brand design system. The ideal candidate will blend a strong aesthetic eye with systems thinking, cross-functional leadership, and technological curiosity to integrate AI into creative workflows. Responsibilities include defining brand strategy, leading creative reviews, managing a global team of designers, and implementing AI-assisted workflows for accelerated production.

About PayJoy
 
PayJoy, a Public Benefit Corporation, is a mission-first credit provider dedicated to helping under-served customers in emerging markets to achieve financial stability and success.  Our patented technology for secured credit provides an on-ramp for new customers to enter the credit system.  Through PayJoy’s point-of-sale financing and card offerings, customers gain access to a modern quality of life.  PayJoy’s credit also allows our customers to seize opportunities as micro-entrepreneurs, and acts as insurance for tough times. Through our cutting-edge machine learning, data science, and anti-fraud AI, we have served over 18 million customers as of 2025 while achieving solid profitability for sustainable growth.
 
This role

We are looking for a Global Brand Design Manager with a strategic vision and command of
generative AI tools, capable of leading the brand’s visual identity on a global scale. This person
will be responsible for defining and evolving the brand design system, ensuring consistency
across all touchpoints, and accelerating creative production through AI-powered workflows.
The ideal candidate blends a strong aesthetic eye with systems thinking, cross-functional
leadership, and technological curiosity to integrate artificial intelligence as a core tool in the
creative team’s processes.

Responsibilities

  • Brand Strategy & Creative Leadership
  • Define, protect, and evolve the global visual brand identity across all channels
    and markets.
  • Develop and maintain the Brand Design System (typography, color, iconography,
    motion, photography, visual tone).
  • Partner with the Director of Brand to translate business strategy into creative visual
    direction.
  • Ensure brand consistency across global campaigns, product, packaging, retail,
    and digital experiences.
  • Lead creative reviews of deliverables, ensuring quality standards and strategic
    alignment.
  • Team Management & Collaboration
  • Lead and mentor a global team of designers (in-house and external agencies).
  • Establish creative quality standards, review workflows, and feedback frameworks.
  • Collaborate cross-functionally with Product, Marketing, Growth, Content, and
    Commercial teams.
  • Manage relationships with external agencies and creative vendors, ensuring
    brand alignment.
  • Artificial Intelligence Applied to Design
  • Define the adoption strategy for generative AI tools within the creative team’s
    workflows.
  • Implement AI-assisted workflows for image generation, video, and motion
    graphics to accelerate production without sacrificing brand quality.
  • Qualifications

  • Bachelor's degree or studying in a field related to Graphic Design, Visual
    Communication, Art Direction.
  • 5+ years in brand design, with at least 3 years in leadership roles managing teams and
    budgets.
  • Strong portfolio demonstrating creative direction for omnichannel campaigns for
    recognized brands.
  • Experience managing globally distributed teams and coordinating with international
    agencies.
  • Benefits

  • Local benefits depending on the country of hire
  • Company-funded health insurance for employee and immediate family Company-funded employee life and disability insurance
  • Paid vacation days, unlimited sick leave
  • $2,000 USD annual Co-working Travel perk
  • $2,000 USD annual Professional Development perk
  • Phone finance, headphone benefit, home office equipment allowance and wellness perks
  • Catered lunches 
  • PayJoy is proud to be an Equal Employment Opportunity employer and we welcome and encourage people of all backgrounds. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
     
     
    Finance for the next billion * Ownership * Break Through Walls * Live Communication * Transparency & Directness * Focus on Scale * Work-Life Balance * Embrace Diversity * Speed * Active Listening
    Ready to apply?
    You'll be redirected to PayJoy's application page.

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