Product Manager
Role summary
Tractor Zoom is seeking a Product Manager to drive ROI and engagement for dealers by building software solutions powered by proprietary data. This role involves working directly with dealers to develop data-driven equipment decision strategies. The Product Manager will be responsible for developing and evolving the product roadmap, defining success criteria, analyzing market opportunities, and leading customer discovery through interviews and on-site visits. Collaboration with Engineering and UX/Design teams is crucial for executing the roadmap and ensuring high-quality releases. The ideal candidate will balance business goals with technical feasibility, possess strong analytical and project management skills, and have a passion for data-driven innovation in the agriculture industry.
Product Manager
West Des Moines, IA - Hybrid | Full-Time
- Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
About Tractor Zoom
At Tractor Zoom, we’re on a mission to transform how the ag industry buys, sells, and values equipment.
We connect dealers, farmers, lenders, and auctioneers through one intelligent platform that delivers real-time data, powerful insights, and faster paths to action. Whether you're in the field, on the lot, or behind the desk—we help you price smarter, move faster, and sell more.
With data from over 65% of U.S. used equipment listings, Tractor Zoom is the #1 Sales Tech in agriculture, providing unmatched visibility into the market. From streamlining valuations to automating workflows, our solutions are designed to fuel smarter decisions and unlock growth for every player in the equipment lifecycle.
We’re Looking for an ‘A’ Player
We are seeking a tactical, purpose driven Product Manager whose sole mission and core focus is to use our proprietary data to build software that will drive ROI and engagement for dealers. This role will be required to work directly with dealers to develop software strategies that help dealers make data driven equipment decisions. To succeed in this role, you should be a perceptive and creative leader and reliable problem-solver.
As an employee at our early-stage technology company, you will have a deep impact in the success and growth of the company.
Benefits:
- 80% Health, Vision and Dental Insurance Covered
- 401k Program
- 11+ Paid Holidays
- Unlimited PTO
- Competitive Salary
- Company Stock
- Performance Based Culture
- Dog-friendly office
- Hybrid - 4 days in office and 1 day remote
# Tractor Zoom Culture
We are a small but mighty team of driven, out-of-the-box thinkers that are hungry for information. We are not only passionate about identifying customer pain points but inspired to solve them. Our values unite us and help us work together toward our common goals. We’re a customer first organization knowing they are ultimately the end users of our products and technology.
If you’re interested in making a difference and seeing your efforts directly impactthe trajectory of a company. Come join us
Your Responsibilities:
- Develop and evolve a product roadmap that translates high-level strategy into actionable milestones; proactively communicate progress and changes to leadership and stakeholders.
- Define success criteria for all new features and products; analyze and report on post-launch performance against success criteria to drive continuous improvement.
- Identify market opportunities through data analysis and research to ensure the product remains competitive.
- Lead customer discovery through frequent interviews and on-site visits to uncover needs and pain points, acting as the "voice of the customer" within the product team.
- Collaborate with Engineering and UX/Design to execute on the roadmap, ensuring high-quality releases that meet user expectations.
- Implement automated workflows and technologies to enhance product scalability and internal operational efficiency.
- Own the product-side execution of go-to-market plans, ensuring all internal teams are aligned on the value proposition and launch objectives.
- Balance business goals with technical feasibility, ensuring that product decisions drive value and solve genuine user problems.
- Other duties as assigned.
### Position Requirements:
- ### Bachelor’s degree in a related field or strong in product experience.
- ### 5+ years of experience in product management or related fields.
- ### Experience in conducting, compiling and presenting customer research.
- ### Able to think critically and make data-driven decisions based on product specifications, while acknowledging trade-offs.
- ### Passion for data driven innovation and solutions for dealers.
- ### Outstanding project and time management skills.
- ### Excellent communication skills.
- ### Previous startup experience desired.
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