
Creative Director, Design - Apple TV Sports Marketing
Required skills
- Apple TV
- sports
- marketing
- creative direction
- visual branding
- key art
- promotional materials
- Mac
- Adobe Creative Suite
- Illustrator
Nice to have
- talent
- athletes
- creators
- global teams
- AI tools
Role summary
Apple TV's Marketing team is seeking a Creative Director, Design to lead the development of visual branding and key art for Apple TV+ original programming and sports. This role requires a proven ability to capture the essence of content in compelling imagery for global, multi-platform campaigns. The Creative Director will guide creative development, manage external agencies and vendors, oversee budgets and timelines, and ensure high-quality execution across digital, social, AV, and print formats. The ideal candidate has a strong background in entertainment and sports design, extensive experience with Adobe Creative Suite and Mac platforms, and a passion for Apple's ecosystem.
Description
Help guide the creative development for Design marketing materials and overall campaign direction Manage the development of key art and visual representation for all shows and leagues including building and organizing key art presentations for upper management Guide the creative direction for promotional materials for concept development, creative direction, and tactical executions Oversee relationships with outside creative agencies, providing direction and revisions on comp explorations, reviewing proofs and approving mechanicals Manage production calendars and provide needed direction for projects, flagging potential issues and ensuring our team is able to meet various deadlines Lead the fulfillment of all print and outdoor/transit media buys as needed Develop multi-media extensions that extend the show across the Apple Ecosystem Play a key role in creative brainstorming on a wide-range of campaigns across marketing Articulate creative plans across our cross-functional teams and senior leadership Help find and build working relationships with new creative and production vendors, as well as strengthening partnerships with current vendors, to conceive/execute campaigns Oversee creative budgets and timelines Monitor team budget and sign off all on vendor invoices Supervise the organization and distribution of all show and network creative assets with internal and external partners
Minimum Qualifications
Shown ability to create and direct high-quality entertainment creative and design Minimum of 8 years creative design and direction experience with emphasis in sports and entertainment, preferably at least 5 years leading a team Strong Mac skills and fluency / expertise in Adobe Creative Suite (Illustrator, Photoshop & InDesign) and Apple Keynote Fluent in Digital, Social, AV, and Print advertising formats and design best practices
Preferred Qualifications
Ability to develop creative solutions when required to pivot Experience managing a high volume of creative and campaign types in parallel Excellent written and verbal communication skills Experience working directly with talent, athletes and creators to collaborate on campaigns Collaborative and team oriented approach Experience working with global teams a plus Familiarity with AI tools
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