Apple logo
Apple Verified
Consumer Electronics, Software, Services, Retail

Senior AI Shopping Strategist, Conversational Experiences

Austin, TXOnsiteFull TimeSeniorPosted 1 month agoVisa sponsorship available

Is this role right for you?

Upload your resume and get a skill-by-skill breakdown — see exactly where you match, where you're close, and what to highlight. Not a mystery percentage.

Get a tailored resume highlighting what this role needs.

Required skills

  • AI Shopping Strategist
  • Conversational Experiences
  • generative AI
  • personalized experiences
  • multi-modal capabilities
  • e-commerce tools
  • cross-functional relationships
  • business inputs
  • customer experience lens
  • XF partnerships

Nice to have

  • tangible results
  • technology trends
  • global retail
  • B2C industry
  • analytical skills
  • root causes

Role summary

Apple is seeking a Senior AI Shopping Strategist to drive personalized digital experiences on Apple Store Online using generative AI. This role involves ideating, launching, and managing AI-powered features, supporting e-commerce expansion, and building cross-functional relationships. The strategist will oversee end-to-end planning, partnerships, and optimization, analyzing industry trends and consumer insights to identify new business opportunities. The position requires a customer experience lens and strong communication skills to present updates to senior leadership. A background in strategy, customer experience, or insights, with experience in e-commerce or retail, is essential. Experience with generative AI and a passion for technology and global retail are preferred.

Imagine what you could do here! The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work. Here on the Apple Store Online team, we are responsible for Apple’s largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for someone to help us do extraordinary things. The Senior AI Shopping Strategist will play a key role in driving one of Apple Retail’s most exciting growth opportunities, that harnesses the power of generative AI to offer new personalized experiences for our visitors. In this exciting future-oriented role you will help ASO ideate, launch, and manage premium Only at Apple experiences that leverage natively integrated, deeply personalized, and multi-modal capabilities. This will include supporting the expansion of e-commerce tools for new products and countries. As you help Apple Retail adapt to changing consumer expectations around emerging technologies, you will develop strong cross-functional relationships, supporting operational teams with key business inputs and perspective, and confidently communicating updates with a storytelling lens to senior leadership.

Description


As we bring new AI-powered experiences to life, you will bring a customer experience lens and help oversee end-to-end planning, XF partnerships, and optimization. From assessing industry trends to analyzing data and consumer insights, you will identify, explore, and pursue new business opportunities, playing an integral role throughout the full development and execution cycle of new features and projects, such as reviewing designs and measuring impact.

Minimum Qualifications


4+ years of work experience in a strategy, customer experience, or insights focused position. 1+ years in an e-commerce, retail, or customer experience organization or role.

Preferred Qualifications


Previous experience working on at least one significant customer-facing generative AI experience or tool that drove tangible results. Experience in, deep knowledge of, and passion for technology trends such as AI, as well as the global retail and/or e-commerce B2C industry. Excellent analytical skills and a curiosity to uncover root causes in order to identify clear takeaways, make data-driven decisions, and develop strategies. Adept at building collaborative bridges and fostering relationships with cross functional and global teams, in addition to flexibly adapting to feedback. Strong track record of proactively problem solving amidst ambiguity with a bias for action, while being resourceful and maintaining close attention to details. Exceptional verbal and written communication, storytelling, and presentation skills, including proficiency in Keynote, PowerPoint, or equivalent. Demonstrates Apple’s values of inclusion and diversity in daily activities, helping create an environment by respecting differences and having a curiosity to learn.

Sample Apple interview questions

  • 1

    Architect a big data ingestion system focusing entirely on reliability and backpressure management during unpredictable traffic events.

    system designmedium
  • 2

    Break down the system design for a global digital learning environment including video hosting and user progress tracking.

    system designmedium
  • 3

    How do you architect a risk system that dynamically shifts its strictness based on the merchants tolerance for fraud?

    system designmedium
  • 4

    Break down the data pipeline required to serve live ad performance statistics to a client dashboard.

    system designmedium
  • 5

    Let us build the backend for a smart parking garage. How do you manage inventory and process payments in real time?

    system designmedium

Get started to unlock a personalized interview prep pack for this role.

Ready to apply?
You'll be redirected to Apple's application page.

See how RiseMe works

Match, tailor, and prep so you send fewer applications and land more interviews.