
Market Research & Analysis Manager, iPhone
Required skills
- customer insights
- marketing analytics
- consumer technology
- consumer products
- market research firm
- global role
- quantitative market research
- client side
- vendor side
- analytics side
Nice to have
- challenging projects
- multiple priorities
- strategic insights
- dynamic
- matrixed environment
- Python
Role summary
Apple's Worldwide Product Marketing team seeks a Market Research & Analysis Manager for iPhone customer insights across key geographies. This role involves designing primary market research, developing in-depth results, and translating data into actionable insights for leaders. The ideal candidate is an expert in innovative research methodologies, analytics, and data science, with experience presenting findings to senior stakeholders. Requires 7+ years in customer insights or marketing analytics within consumer technology or a market research firm, strong quantitative research and experimental design skills, and expertise in various research techniques. Python and data visualization skills are preferred.
Description
In this role, you'll assist in the design of primary market research and the development and delivery of in-depth results that directly inform the decisions of our leaders. We're looking for someone who understands innovative and state-of-the-art research methodologies, is an expert in analytics and data science, and has extensive experience translating data into actionable insights tied to real business issues. If this sounds like you, read on to learn how we can benefit from your experience.
Minimum Qualifications
7+ years of demonstrated success in customer insights or marketing analytics within consumer technology, consumer products, or a market research firm, preferably in a global role Highly analytical and intellectually curious, with quantitative market research experience on either the client or vendor/analytics side Direct experience presenting findings to senior stakeholders or clients, with strong communication and articulation skills Solid quantitative research and experimental (QRE) design skills, including questionnaire design, sampling, and statistical analysis Deep expertise applying a broad range of research techniques and methodologies (e.g., segmentation and cluster analysis, conjoint analysis, MaxDiff)
Preferred Qualifications
Proven ability to manage challenging projects, drive multiple priorities, and stay focused on strategic insights A self-starter who thrives in a fast-paced, dynamic, matrixed environment Intermediate to advanced proficiency in Python for data analysis, visualization, and streamlined analysis workflows Strong data visualization skills to deliver meaningful insights that shape business decisions Bachelor's degree in statistics, mathematics, economics, market research, marketing analytics, or a related field
