
Associate Manager, Design Optimization
Required skills
- YouTube Algorithm
- YouTube Analytics
- YouTube CMS
- CTR
- impressions
- views
Nice to have
- digital video
- thumbnail design
- content optimization
- data-driven
- hypothesis testing
- iterative learning
Role summary
Condé Nast is seeking an Associate Manager, Design Optimization for its central Video Creative Optimization team in New York City. This role focuses on creating compelling thumbnails and titles for digital video content, leveraging expertise in thumbnail design and understanding of content recommendation algorithms. The ideal candidate is passionate about digital video, data-rigorous, and eager to test hypotheses and iterate. Responsibilities include developing thumbnails, creating templates, monitoring and reoptimizing library content, and establishing systems to measure reoptimization effectiveness. The role requires a minimum of 3 years of experience in a similar capacity within the media industry.
Job Description
Location:
New York, NYCondé Nast’s central Video Creative Optimization team is looking for an Associate Manager, Design Optimization to provide cutting edge thumbnail design and ensure principles of appeal are applied to our new digital video releases and our engaging library of existing content. This is a role that encompasses both an expertise of thumbnail creation and an understanding of how algorithms recommend content to users and why videos are clicked on.
The ideal candidate will have a passion for digital video, how it's consumed, how it's shared and must love being rigorous with data. This is a role for someone who wants to test hypotheses, iterate, learn and be comfortable with the speed of change.
The position is based in New York and will report to the Senior Director of Creative Optimization.
Primary Responsibilities
- Develop thumbnails and titles for YouTube pilots
- Create new thumbnail templates for existing key shows
- Partner with programming to ensure core appeal is always expressed in optimization
- Continuously monitor and proactively reoptimize library content
- Create new systems to measure the effectiveness of reoptimization tactics
- With Creative Optimization teammates, utilize community mechanisms to promote re-optimized content
Requirements
- Minimum of 3 years of experience in a similar role for a media company, creator or mcn
- Be curious and entrepreneurial, always looking for new methods to grow CTR, impressions and views on new and library content
- Willingness and eagerness to learn, iterate, and grow as new products and partnerships are launched
- Highly detail oriented, strong intuition, and organized
- Advanced understanding of the YouTube algorithm
- Expertise of YouTube Analytics
- Expertise of YouTube CMS
The expected base salary range for this position is from $72,000 to $82,500. Salary offers are based on a wide range of factors, including but not limited to relevant skills, training, experience, and education.
What happens next?
If you are interested in this opportunity, please apply below, and we will review your application as soon as possible. You can update your resume or upload a cover letter at any time by accessing your candidate profile.
Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.
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