Marketing Operations Analyst - 12 Month Contract
Required skills
- marketing operations
- marketing analytics
- business analysis
- sales operations
- data quality
- reporting
- process improvements
- project coordination
- marketing technologies
- automation tools
Nice to have
- AI-enabled tools
- Power Automate
- Microsoft Copilot
- ChatGPT
- financial services
- professional services
Role summary
Connor, Clark & Lunn is seeking a Marketing Operations Analyst to provide operational and analytical support to the Marketing Team. This role involves assisting with marketing reporting, technology administration, process improvements, and project coordination. Key responsibilities include ensuring data quality, preparing reports, troubleshooting platform issues, and identifying opportunities to enhance efficiency through technology and automation. The Analyst will collaborate with various departments to support marketing initiatives and will be involved in testing new AI capabilities and documenting processes. A minimum of 1-3 years of experience in a related field and post-secondary education are required, with specific experience in Salesforce, Pardot, and PowerBI being crucial.
Marketing & Sales Operations
Support data quality assurance and reporting by ensuring the accuracy, integrity, and consistency of marketing and CRM data through routine audits, validation, and cleanup activities. Identify data quality issues and recommend improvements that enhance reporting, system effectiveness, and operational efficiency.
Prepare recurring and ad hoc reports that connect marketing activities, sales pipeline, and business development outcomes, providing actionable insights to support decision-making.
Troubleshoot platform, reporting, and data issues, escalating complex issues as required, while maintaining documentation, templates, and standard operating procedures.
Present opportunities to streamline workflows, improve operational efficiency, and reduce manual processes by supporting the evaluation, implementation, and optimization of marketing technologies, automation tools, and reporting processes.
Support the adoption of AI-enabled tools and automation technologies to improve reporting, workflow efficiency, content management, and administrative processes. Participate in testing new AI capabilities and system enhancements, including user acceptance testing for new platforms and process improvements.
Document and maintain marketing processes, AI-enabled workflows, and best practices to promote consistency, knowledge sharing, and the effective adoption of new technologies across the Marketing team.
What We Offer At Connor, Clark & Lunn Financial Group, we’re "invested in our greatest asset, you". Our shared goals reflect what matters most to our people:
For a closer look at how you can build your career with us, we invite you to explore cclgroup.com. We are committed to providing an inclusive, accessible recruitment and selection process. We welcome and encourage applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruitment and selection process. Please contact talentacquisition@cclgroup.com if you require accommodation.AI may be used to support certain stages of our screening & recruitment process. These tools support, but do not replace, human judgment and decision-making.
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