Sr Marketing Communications Specialist

Winchester, VAOnsiteFull TimeSeniorPosted 11 days ago

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Required skills

marketing communications
multi-channel marketing campaigns
digital marketing
social media presence
influencer strategy
content creation
product launches
go-to-market initiatives
sales enablement tools
KPI reporting

Nice to have

agency experience

Role summary

ContiTech, a global industrial specialist, seeks a Sr. Marketing Communications Specialist to plan and execute multi-channel marketing campaigns with measurable business impact. This role involves developing social media and influencer strategies, translating global brand guidelines into local messaging, and creating high-quality content. The specialist will support product launches, partner with sales and global marketing teams, manage agencies, and oversee event communications. A key responsibility is establishing KPI reporting for data-driven decision-making. The position requires a Bachelor's degree in Marketing, Communications, or a related field, with 5+ years of experience in B2B/B2C marketing communications, strong digital marketing and social media management background, and experience in global organizations.

Company Description

ContiTech is one of the world’s leading industry specialists. The Continental group sector offers its customers connected, environment-friendly, safe and convenient industry and service solutions using a range of materials for off-highway applications, on rails and roads, in the air, under and above the ground, in industrial environments, for the food sector and the furniture industry. With about 39,000 employees in more than 40 countries. We are a global industrial partner with core branches in Asia, Europe and North and South America.

Job Description

HOW YOU WILL MAKE AN IMPACT

Plan and execute multi-channel marketing campaigns (digital, social, web, email, PR) with measurable business impact
Develop and implement the social media presence and influencer strategy for the region including owned and paid elements
Translate global Continental brand strategies into locally relevant messaging for Americas markets
Create and drive high-quality content (web, campaigns, videos, case studies, sales enablement tools)
Support product launches and go-to-market initiatives in close partnership with sales, e-commerce and product management
Act as the key marketing partner to regional sales teams and collaborate with global marketing counterparts
Manage external agencies and creative partners to deliver impactful output
Support trade shows and events with engaging pre- and post-event communication
Establish effective KPI reporting enabling data driven decision making

Qualifications

WHAT YOU BRING TO THE ROLE

Bachelor’s degree in Marketing, Communications, Business or a related field
5+ years of experience in marketing communications in a B2B and/or B2C environment
Strong background in digital marketing, social media management and multi-channel campaign execution
Ability to manage multiple projects independently and deliver results
Experience working in global or matrix organizations
Strong writing, storytelling, and communication skills

ADDITIONAL WAYS TO STAND OUT

Agency experience preferred

Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas now or in the future for this job posting.

Additional Information

All your information will be kept confidential according to EEO guidelines.

Referral Bonus : Yes

Leadership Level: Leading Self

Legal Entity: O'Sullivan Films, Inc. (2063)

Working Time: Full Time

Ready to apply?

You'll be redirected to Continental Group Sector ContiTech's application page.