Product Copywriter
Required skills
- copywriting
- ecommerce
- SEO
- Microsoft Word
- Office365 Suite
- journalism
- marketing
- brand tone
- company guidelines
- product specifications
Nice to have
- print catalogs
- home décor
- wholesale
- floral
- wall décor
- candles
Role summary
CWI Gifts, a wholesale business in the gift and home décor industry, seeks a creative Product Copywriter to craft engaging copy for print catalogs and e-commerce websites. The role involves understanding product features, adhering to brand guidelines, and applying SEO principles. This full-time contract position requires 2+ years of experience in copywriting and/or e-commerce, a bachelor's degree in journalism or marketing (or equivalent experience), and proficiency in Microsoft Office Suite. The candidate will collaborate with design, photography, and website teams in a fast-paced, in-office environment with limited remote work options.
Description
Overview:
CWI Gifts is looking for a creative individual who loves words and can put them to clever use as a product copywriter for our gift and home décor wholesale business. In addition to being a skilled and accurate writer, this individual is efficient and focused, keeping deadlines in mind while writing. Candidates enjoy the thrill and challenge of creating engaging copy describing diverse types of gifts and home décor products including florals, wall décor, candles, seasonal ornaments, and primitive dolls.
At CWI Gifts, we focus on offering our wholesale customers engaging shopping experiences through both print catalogs and ecommerce. Hands-on interaction with products and samples enables our product copywriters to accurately assess and clearly describe product features that motivate purchases. The Product Copywriter plays an essential role on our marketing team as they work alongside fellow creatives.
Responsibilities/Duties:
- Write and publish engaging product copy for use on websites and in print catalogs
- Follow our brand tone, voice, and other company guidelines
- Help maintain and organize e-commerce websites
- Communicate product specifications clearly
- Understand and apply keyword and SEO principles
- Support customer service and sales teams with accurate product information
About CWI:
CWI is a second-generation, family-owned wholesale business within the primitive and rustic gift and home décor industry. Over the past forty years, we have become one of the most established and best-known companies within our industry.
We are based in Groveport, Ohio, within a facility that houses our warehouse, offices, onsite showroom, and wholesale cash-and-carry location. We offer competitive benefits that include health, dental, and vision, 401(K) with company match, paid holidays and vacations, and bi-weekly pay. We also have fun with special events and activities for our team members throughout the year.
Requirements
Qualifications/Skills
Candidates for this role should be experienced in:
- Ecommerce
- Maintaining quality work in a fast-paced environment
- Working in Microsoft Word and the Office365 Suite
- Meeting weekly and seasonal deadlines
Traits we value in candidates:
- A passion to collaborate and build business relationships internally and externally
- Highly motivated and organized
- Positive & friendly attitude with strong written and verbal communication skills
- Ability to gracefully receive and give constructive feedback
- Team-oriented yet able to happily work independently and efficiently
- Time management skills
- Comfortable learning new processes and software
This is a full-time contract position with an anticipated start date in mid-October and an expected end date in mid-December, subject to business needs. The candidate will work alongside our catalog designers, photographers, and website teams to ensure all marketing needs are met. This is an in-office position with limited remote work opportunities.
Experience:
Candidates for this position should have at least two years of professional experience in copywriting and/or ecommerce. Candidates should hold a bachelor’s degree in journalism, marketing, a related degree, or have equivalent professional experience.
Similar roles
- Conversational AI & UX/Product Copywriter (Contract)Maven Clinic · Remote · Remote
- Senior CopywriterPublicis Groupe Holdings · San Francisco, CA · Hybrid
- CopywriterTrove Brands · Lehi, UT · Onsite
- RCopywriterRIESTER SONORAN · Phoenix, AZ · Hybrid
- FFreelance Senior Copywriter, OncologyFWD People · Remote · Remote
- WGrowth CopywriterWinona · Remote · Remote
