Head of Sales Development
Role summary
Faros is seeking a Head of Sales Development to build and lead their outbound sales engine, focusing on enterprise pipeline generation. This role involves hiring, coaching, and managing SDRs to prospect into engineering leadership and platform teams at enterprise companies. The ideal candidate will be strategic and hands-on, developing messaging, sequences, targeting strategies, and metrics to drive consistent pipeline creation. The position requires 5+ years in Sales Development or Outbound Sales, with at least 2 years of management experience, and a proven track record in building outbound pipeline and developing messaging and playbooks. Familiarity with modern sales tools and experience selling to engineering leaders or in SaaS startups are highly valued.
About Faros
At Faros, we are building the engineering intelligence platform for the AI era. We help engineering organizations understand the impact of AI on software delivery while providing the operational context that enables AI agents to operate with greater accuracy, relevance, and trust in complex enterprise environments. Our platform is used by some of the most sophisticated engineering teams in the world, ranging from fast-growing technology companies to F500 enterprises. We believe the future of software development will be built by humans and AI working together, and we're building the foundation that makes that possible.
The Role
Faros is looking for a Head of Sales Development to build and lead our outbound engine. This leader will own strategy, execution, and scaling of our SDR organization with a focus on enterprise pipeline generation.
You will hire, coach, and manage SDRs responsible for prospecting into engineering leadership and platform teams at enterprise companies.
This role requires someone who can both operate strategically and get hands-on with outbound, helping build messaging, sequences, targeting strategies, and metrics that drive consistent pipeline creation.
What You’ll Do
Build, hire, and lead a team of SDRs focused on enterprise outbound pipeline generation
Develop and execute outbound strategies targeting engineering leadership at enterprise companies
Design prospecting motions across email, LinkedIn, and cold calling
Partner closely with Marketing and Sales to align on ICP, messaging, and campaign strategy
Establish SDR metrics, dashboards, and forecasting for pipeline creation
Coach SDRs on enterprise prospecting, discovery, and account-based outreach
Continuously improve playbooks, sequences, and targeting strategies
Implement best practices across sales tools, automation, and workflows
What We’re Looking For
5+ years in Sales Development or Outbound Sales
2+ years managing SDR/BDR teams
Experience prospecting into enterprise accounts
Proven track record of building outbound pipeline
Experience developing outbound messaging and playbooks
Strong coaching and SDR development skills
Comfortable working in an early-stage, fast-moving startup environment
Familiarity with modern sales tools
Bonus Points
Experience selling to engineering leaders or developer tools
Experience in SaaS startups (Series A–C)
Experience building SDR teams from early stage
Why Join Faros
Work with a category-defining product in developer productivity
Opportunity to build and scale the outbound engine from an early stage
Competitive compensation + equity
Work with a team passionate about improving how engineering teams build software
Interested?Reach out or apply to help shape the future of software development at Faros.
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