Fernstone Verified
Founding Sales Development Representative
New York, NYOnsiteFull Time$65,000–$90,000 /yrPosted 1 month agoHidden Gem · YC Startup
Required skills
- founding SDR
- demand generation
- outbound
- inbound
- growth
- sales execution
- outcome ownership
- ambiguity
- fast execution
Nice to have
- competitive environment
- built something before
Role summary
Fernstone is an AI-powered insurance company seeking a Founding Sales Development Representative (SDR) to drive demand generation and sales growth. This is a critical early hire responsible for building and owning outbound and inbound sales channels, as well as developing scalable systems for lead generation and top-of-funnel expansion. The ideal candidate is competitive, ambitious, gritty, intelligent, and a team player with 0-2+ years of experience in outcome-oriented environments like sales, high-growth startups, or consulting/finance. This role offers significant scope, compensation, and upside reflective of a founding position in a rapidly scaling company.
**About Fernstone:**
Fernstone is building a new kind of insurance company: we combine AI with expert humans to place insurance faster and at better terms. Insurance is a $1T category that still runs on pen and paper. We believe AI will fundamentally reshape how insurance is bought, sold, and serviced.
We’ve raised $3M from YCombinator and other notable investors.
Fernstone was founded by [James](http://bookface.ycombinator.com/user/737672/linkedin_redirect?key=f4f026c4cd7e51d1014e2de378f0e60f559cb6ac) (BCG, Traba, UChicago) and [Bryant](https://www.linkedin.com/in/bryant-le-3884a7134/) (Google, SentiLink, Vanderbilt). We work in-person in our NYC office.
\- - - - -
Since the start of the year we’ve grown from 0 to 500+ customers – we’ve built a compelling product with an average sales cycle of 15 days, and now we are scaling it up to reach thousands more.
As Founding SDR and our first dedicated sales hire, you will own demand generation across growth and sales:
* **Outbound (40%):** create and own our outbound channel - reach prospects through phone calls, convert interest into booked meetings
* **Inbound (40%):** meet with a healthy pipeline of interested customers, qualify them, close them
* **Growth (10-20%):** transmit sales execution work into scalable systems – generate and enrich leads, create sequences, and stand up new verticals to expand top of funnel
**You are:**
* Competitive
* Ambitious
* Gritty
* Intelligent
* A team player
**We’ll be most excited if you:**
* Have 0 - 2+ years of experience working on a team that requires outcome ownership (sales, high-growth startup, consulting/finance)
* Have accomplished impressive things in a competitive environment – whether professional, academic, athletic, or otherwise
* Have built something before and are excited about ownership, ambiguity, and fast execution
We provide competitive compensation and substantial equity. This is a founding role, and that is reflected in scope, compensation, and upside.
Fernstone is building a new kind of insurance company: we combine AI with expert humans to place insurance faster and at better terms. Insurance is a $1T category that still runs on pen and paper. We believe AI will fundamentally reshape how insurance is bought, sold, and serviced.
We’ve raised $3M from YCombinator and other notable investors.
Fernstone was founded by [James](http://bookface.ycombinator.com/user/737672/linkedin_redirect?key=f4f026c4cd7e51d1014e2de378f0e60f559cb6ac) (BCG, Traba, UChicago) and [Bryant](https://www.linkedin.com/in/bryant-le-3884a7134/) (Google, SentiLink, Vanderbilt). We work in-person in our NYC office.
\- - - - -
Since the start of the year we’ve grown from 0 to 500+ customers – we’ve built a compelling product with an average sales cycle of 15 days, and now we are scaling it up to reach thousands more.
As Founding SDR and our first dedicated sales hire, you will own demand generation across growth and sales:
* **Outbound (40%):** create and own our outbound channel - reach prospects through phone calls, convert interest into booked meetings
* **Inbound (40%):** meet with a healthy pipeline of interested customers, qualify them, close them
* **Growth (10-20%):** transmit sales execution work into scalable systems – generate and enrich leads, create sequences, and stand up new verticals to expand top of funnel
**You are:**
* Competitive
* Ambitious
* Gritty
* Intelligent
* A team player
**We’ll be most excited if you:**
* Have 0 - 2+ years of experience working on a team that requires outcome ownership (sales, high-growth startup, consulting/finance)
* Have accomplished impressive things in a competitive environment – whether professional, academic, athletic, or otherwise
* Have built something before and are excited about ownership, ambiguity, and fast execution
We provide competitive compensation and substantial equity. This is a founding role, and that is reflected in scope, compensation, and upside.
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