Marketing Intern - Retail & Strategy Support
Required skills
- Summer Sales Campaign
- Sarbanes-Oxley compliance
- competitive incentive programs
- shopper segments
- sales impact
- return on investment
- advertising performance
- AI tools
- Microsoft Office Suite
- Excel
Nice to have
- Automotive work experience
- previous work experience
- value-add mind-set
Role summary
Ford Motor Company of Canada, Limited is seeking a Marketing Intern to support the planning, creative development, and execution of marketing campaigns, including the Summer Sales Campaign and the Ford Certified Pre-Owned program. The role involves analyzing competitive incentive programs, evaluating historical program effectiveness for sales impact and ROI, and identifying opportunities to enhance processes using AI tools. The intern will also assist with Sarbanes-Oxley compliance requirements for the Marketing and Dealer Claims departments. Candidates must be pursuing an undergraduate or graduate Business degree and be available from May to August 2027, returning to school in the Fall. Proficiency in Microsoft Office Suite is required, and automotive work experience is considered an asset. This is a hybrid role based in Oakville, Ontario.
Ford Motor Company of Canada, Limited is a national manufacturer and distributor of automobiles and automotive service parts headquartered in Oakville, Ontario and is an integral part of the international Ford Motor Company organization.
If you have the drive and want the excitement of a challenging internship, please submit your application no later than Sunday, November 8th. A resume and transcript are required as part of your application.
Candidates must be available May to August 2027 and be returning to school in the Fall.
Work Location: Oakville
Work Model: Hybrid, 4 days in office per week
Responsibilities
What you'll do...
The primary responsibilities for this position include but are not limited to:
Support the planning, creative development, and execution of the Summer Sales Campaign
Assist in promoting and executing the Ford Certified Pre-Owned program
Support completion of Sarbanes-Oxley compliance requirements for the Marketing and Dealer Claims departments
Analyze competitive incentive programs, including in-depth research into offers targeting priority shopper segments (e.g., geographic markets, conquest shoppers, recent graduates)
Evaluate existing and historical Ford incentive programs to assess effectiveness — including sales impact, return on investment, and advertising performance — and provide data-driven recommendations for future program enhancements
Identify and pursue opportunities to enhance processes and analytics through the application of AI tools
Qualifications
You'll Have:
Basic Qualifications
- Undergraduate or Graduate Business degree (B.Comm, BBA, or MBA) in progress.
Even better you'll have...
- Demonstrated communication, interpersonal, and analytical skills.
- Ability to deliver assignments with a value-add mind-set.
- Automotive work and previous work experience considered an asset.
- Ability to work independently and manage time effectively.
- Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).
For Undergraduate students, the expected hourly pay range for this position is $22.25 - $30.12
For Graduate students, the expected hourly pay range for this position is $31.72 - $34.89.
This posting is for an existing vacancy within our team.
Ford of Canada is an Equal Opportunity Employer and is committed to a culturally diverse workforce. Accommodations for applicants with disabilities throughout the recruitment, selection and / or assessment processes, where needed, are available upon request. Please inform Human Resources of the nature of any accommodation(s) that you may require.
Candidates for this position must be legally entitled to work in Canada. Ford Motor Company of Canada, Limited does not sponsor work permit application.
We thank all applicants for their interest, but only those selected for an interview will be contacted.
#Hybrid
#LI-NJ1
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