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Cloud Computing

Social & Community Lead

San Francisco, CAHybridFull TimeLeadPosted 29 days ago

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Required skills

  • LinkedIn
  • hackathons
  • industry events
  • dinners
  • office activations
  • out-of-home campaigns
  • live content
  • in-the-moment content
  • technical content
  • founder-led social

Nice to have

  • AI
  • infra
  • startups
  • early marketing hire
  • founding marketing hire

Role summary

General Compute, a neocloud for alternative chips, is seeking a Social & Community Lead to own their presence on X and LinkedIn. This role goes beyond a traditional social calendar, involving capturing moments at hackathons and industry events, running founder-led social, and executing in-person activations like dinners and out-of-home campaigns. The goal is to make the company feel alive online and in person, building a credible technical content channel to attract engineers and customers. The ideal candidate has a strong online presence, a bias for action, enjoys being out in the world, and possesses a full ownership mentality.

About us

General Compute is the neocloud for alternative chips.

Inference is fragmenting: purpose-built silicon from SambaNova, Cerebras, Positron, d-Matrix, and others already beats GPUs on decode, and we productionize that hardware — we buy the racks, find the data center space, and run it for our customers. Each piece of hardware runs the workload it's actually built for: prefill stays on GPUs, decode moves to the chip built for it, and today that means generating tokens 5–7× faster than existing GPU-based competitors. Our customers are frontier labs, fast-growing AI application companies, and asset-light clouds.

We closed a $15M seed round in May 2026, and have since closed a $400M debt facility — $100M funded upfront by Upper90, with the balance available for drawdown — collateralized by our inference chips.

About the Role

Right now, our presence on X and LinkedIn is generated by a contractor and pushed out by our founders — which means it only happens when a founder makes it happen. That's backwards. We want someone who owns the channel outright: who shows up at hackathons with a camera and a point of view, who posts because something happened today, not because a content calendar said to.

This is not a "run our social calendar" role. It's broader than social: events, dinners, out-of-home advertising, office activations, and a technical content channel sharp enough to help us recruit the engineers we need. You'll be the person who makes General Compute feel alive online and in the room — and increasingly, the person other founders and engineers think of when they think of us.

What You'll Do

  • Own X and LinkedIn end-to-end. Find the moments worth posting, be there to capture them and drive daily conversation without waiting on a founder.

  • Run founder-led social. Shape the public voice of our founders and grow their presence without them having to drive it.

  • Be on the ground. Attend hackathons and industry events, create content live and publish it the same day.

  • Run in-person moments. Run dinners, events, office activations and out-of-home campaigns that give people a reason to talk about us, and make sure each one shows up online.

  • Build a recruiting channel. Make technical content credible enough that skeptical senior engineers, whether potential hires or customers, get curious about what we're building.

What We Need From You

  • A track record of being online — an active, credible presence of your own on X and/or LinkedIn, not just professional experience managing someone else's.

  • Bias toward action over polish: comfortable generating live, in-the-moment content rather than long-form, heavily produced pieces.

  • Genuine enjoyment of being out in the world — at hackathons, dinners, events — not just planning them from behind a screen.

  • Enough technical fluency (or hunger to build it) to produce content that reads as credible to engineers, not generic marketing copy.

  • Full ownership mentality: you're the one who notices what's missing and fixes it, not the one waiting for a brief.

Nice-to-Haves

  • Industry background in AI/infra/startups — helpful for credibility and sourcing content, but not required if you're a fast learner with the right instincts.

  • Experience running events, activations, or out-of-home campaigns in addition to social.

  • Prior experience as an early or founding marketing hire at a startup, where you had to build the function rather than fit into an existing one.

Ready to apply?
You'll be redirected to General Compute's application page.

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