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Sports Technology, Data Analytics, Software, Online Gaming, Media

Designer

New York, NYHybridFull Time$70,000–$80,000 /yrPosted 1 month agoVisa sponsorship available

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Required skills

  • DCO
  • Dynamic Creative Optimization
  • programmatic
  • social campaign creative
  • art direction
  • Figma
  • Illustrator
  • Photoshop
  • commercial advertising
  • branding

Nice to have

  • AI-powered content
  • prompting
  • image generation
  • motion design
  • 3D

Role summary

Genius Sports is seeking a Designer for their Dynamic Creative Optimization (DCO) team. This role involves shaping and evolving programmatic and social campaign creative, requiring strong art direction, design industry software proficiency (Figma, Illustrator, Photoshop), and a deep understanding of commercial advertising and branding. The Designer will develop creative concepts, build scalable design systems, and translate strategic narratives into visual executions across various digital placements. Collaboration with strategy, copywriting, motion, and technology teams is essential. The role also involves leveraging AI-powered content creation tools and presenting ideas to stakeholders. A portfolio showcasing concept-driven performance campaign creative and cohesive visual systems is required. Experience in motion design or 3D is a plus.

By bringing together next-gen technology and the finest live data available, Genius Sports is enabling a new era of sports for fans worldwide, delivering experiences that are more immersive, interactive and personalized than ever before. Learn more at geniussports.com. We're upfront about where we use AI in our hiring process. Our guidelines cover our approach to the use of AI, as well as what you can expect during the interview process. Read our full guidelines here. The Role: Designer As a Designer within our DCO team (Dynamic Creative Optimization), you will play a key role in shaping and evolving programmatic and social campaign creative on behalf of our ad-creative customers. This role requires exceptional art direction skills and a strong command of design industry standard software. Particularly in shaping existing and supplied campaigns into multiple touchpoints. You’ll develop briefs into strategic solutions that capture attention, understand how to evolve creative executions for a diverse set of placements and formats, be able to think social-first and have the ability to generate new concepts and campaigns when required. With a strong understanding of commercial advertising and branding you will confidently present ideas and solutions to key stakeholders, pushing the bar for art direction and design systems in the DCO team’s process. As part of our DCO team, you’ll also be positioned within Genius Sports Creative, our internal agency, meaning you may also have exposure to briefs from our Brand, Marketing and Broadcast creative teams.

Key Responsibilities

  • Act as a champion and guardian of clients’ brand identities, ensuring consistency and creative excellence.
  • Develop high-level creative concepts with minimal oversight, bringing fresh, unexpected ideas to the table.
  • Lead the development of concept-driven campaigns and scalable design systems.
  • Define forward-thinking art direction solutions that guide image-making, and content ecosystems across multiple platforms.
  • Translate strategic narratives into distinctive, ownable visual executions that flex across diverse digital placements.
  • Establish clear visual territories through mood systems, reference frameworks, compositional principles, and narrative guidelines.
  • Collaborate across disciplines including strategy, copywriting, motion, and technology to build complete performance based campaigns.
  • Balance multiple projects and clients, delivering compelling creative solutions on tight deadlines.
  • Produce inspiring and provocative work that connects and engages audiences.
  • Leverage AI-powered content creation tools to concept, visualize, and prototype design solutions.

    • What You Bring

    A portfolio that demonstrates concept-driven performance campaign creative, strong art direction thinking, and the ability to build cohesive visual systems that scale across touchpoints.

    Preferred Qualifications

  • 3 years of experience in an agency, in-house design studio, or related creative field.
  • Deep understanding of the creative process—beyond just campaign execution and production design.
  • Ability to work independently while contributing meaningfully to a collaborative team environment.
  • Strong design sensibility, with an ability to craft visually stunning and strategically sound work.
  • Expert proficiency in industry standard software such as Figma, Illustrator, and Photoshop.
  • Proven experience developing campaign-level creative.
  • Strong command of photographic language, visual storytelling, and contemporary content aesthetics.
  • Demonstrated proficiency with AI-powered content, prompting and image generation.
  • Outstanding organizational skills, attention to detail, and ability to manage multiple priorities.
  • Strong cross-functional collaboration skills, with the ability to work seamlessly with traffic/project managers, account managers, and developers.
  • Experience in motion design or 3D is a plus.

    • The salary for this role is based on an annualized salary range of $70,000 - $80,000. This role will also be eligible to take part in Genius Sports Group's benefits plan.

    We enjoy an ‘office-first’ culture and maximize opportunities to collaborate, connect and learn together. Our hybrid working models differ depending on your role and location.

    As well as a competitive salary and range of benefits, we’re committed to supporting employee wellbeing and helping you grow your skills, experience and career. Learn more about how rewarding life at Genius can be at Reward | Genius Sports.

    One team, being brave, driving change

    We strive to create an inclusive working environment, where everyone feels a sense of belonging and the ability to make a difference. Learn more about our values and culture at Culture | Genius Sports.

    Let us know when you apply if you need any assistance during the recruiting process due to a disability.

    Ready to apply?
    You'll be redirected to Genius Sports's application page.

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