
Ecommerce Specialist
Required skills
- B2C websites
- product listings
- onsite search
- promotional execution
- organic search ranking
- conversion rate optimization
- performance metrics
- sales data
- competitive listings
- pricing
Nice to have
- adapt to new technologies
- detail oriented
- excellent written communication skills
- results focused
Role summary
The eCommerce Specialist will manage B2C websites, focusing on product assortment, purchase funnel optimization, onsite search, merchandising, and data-driven improvements. Responsibilities include developing strategic plans for B2C sites, optimizing for search and conversion, reporting on performance metrics, and collaborating with Go-to-Market, Creative Operations, and Sales teams. The role requires optimizing feeds for third-party sites like Google, Microsoft, and Meta, and identifying website enhancements for IT. An ideal candidate is adaptable to new technologies, detail-oriented, possesses strong communication and prioritization skills, and has a results-focused, data-driven mindset.
Ecommerce Specialist
Department: Marketing
Employment Type: Full Time
Location: Dallas, TX
Reporting To: Alex Lloyd
Description
The eCommerce Specialist is responsible for operating the B2C websites including managing the assortment (add, remove, edit), optimizing the purchase & checkout funnels, monitoring & updating onsite search, merchandising, and recommending data & customer-based optimizations.Requirements for success:
- Manage product listings on all B2C websites (add, edit, remove)
- Develop strategic plans for leveraging B2C sites, with a focus on onsite Search, promotional execution, organic search ranking improvements, and conversion rate optimization
- Monitor and report on performance metrics, sales, competitive listings, and pricing
- Leverage data to identify opportunities in products, services, and any site performance issues to resolve them accordingly
- Optimize feeds to key 3rd party sites (e.g. Google, Microsoft, Meta)
- Work closely with Go-to-Market Team, Creative Operations, and Sales to optimize content, execute promotions, and deliver high quality leads
- Identify and prioritize website improvement requirements to IT for site enhancements
Ideal candidate qualities include:
- Ability to adapt to new technologies
- Detail orientated
- Excellent written communication skills
- Ability to prioritize and balance multiple priorities
- A results focused, data driven mindset
Why it's great to build your career with us!
We are a tight-knit group, and we understand the needs of our teammates. This personal connection allows us to strategically design competitive benefits packages that enhance the employee experience and support overall well-being. Some of our benefits:- Health, Vision & Dental Insurance with company contributions
- Company HSA Contributions
- Add On Insurance Options: Accident, Short Term Disability, etc.
- Free Employee Assistance Program: 24/7 access
- Generous paid time off (PTO) that increases with tenure, plus company-paid holidays
- Volunteer Paid Time Off: Give back to our community & get paid!
- Retirement Options with no Vesting Requirements
This job description is not intended to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
The GMES family of companies provides to individuals of all races, national origin, gender, sexual orientation, marital, and veteran status, equal employment opportunities within our dynamic growth plans.
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