Product Marketing Manager, Google Fi Wireless

New York, NYOnsiteFull Time$141,000–$205,000 /yrPosted 29 days agoVisa sponsorship available

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Required skills

Marketing Manager
Product Marketing

Nice to have

AI productivity tools
subscription marketing
digital products
recurring-business models
product launches
feature launches

Role summary

Google Fi Wireless is seeking a Product Marketing Manager to drive end-to-end strategy for business growth. This role involves developing go-to-market strategies to attract, engage, and retain subscribers. The Product Marketing Manager will own cross-channel GTM strategy, lead product positioning and messaging, and develop marketing assets. Collaboration with Product, Engineering, Legal, PR, and Growth teams is essential for aligning planning and launch approvals. The role requires aligning leaders on strategy, milestones, performance, and budget.

Minimum qualifications:

Bachelor's degree or equivalent practical experience.
6 years of experience in a Marketing Manager or Product Marketing role.
Experience in building and executing technology Go-To-Market (GTM) programs.

Preferred qualifications:

Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
Experience in subscription marketing for digital products or recurring-business models.
Experience in executing end-to-end product or feature launches, from creative briefing to performance tracking.
Experience in translating consumer insights or market research into product positioning and marketing strategies.
Experience managing relationships with cross-functional leadership or executive stakeholders.

About the job:

As a Product Marketing Manager for Google Fi Wireless, you will own the end-to-end strategy to accelerate business growth, developing go-to-market strategies that attract, engage, and retain a loyal base of subscribers.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $141000 - $205000 (USD) + 15% bonus target + equity + benefits

Learn more about benefits at Google.

Responsibilities:

Drive cross-channel GTM strategy across web, customer relationship management (CRM), paid media, and retail placements for feature, device, and promo launches.
Lead product positioning and campaign messaging informed by insights, securing cross-functional and legal approvals.
Lead development of high-performing marketing assets—including landing pages, videos, emails, and ads—across core and partner surfaces.
Collaborate with Product, Engineering, Legal, PR, and Growth teams to align planning, reviews, and launch approvals.
Align leaders on GTM strategy, launch milestones, campaign performance, and budget allocation.

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