Digital Sr Specialist -Digital Commerce

Digital Merchandise Senior Specialist - Digital Commerce

The Digital Merchandise Senior Specialist will report to the Digital Merchandise Manager/Director and be responsible for driving key analytics and strategic insights to leadership and key partners. Primary responsibility is to drive ecommerce sales, profit and conversion while improving overall customer experience.

Primary Responsibilities:

• Provide customer and business insights to develop and implement .com merchandise strategies to drive sales in partnership with merchant and marketing teams.
• Partner with merchants, vendors, and offshore teams to improve product page quality through specific enhancements of images, copy, knowledge assistants, and reviews.
• Research industry trends and provide competitive analysis to identify white space and opportunities online. Identify assortment opportunities and drive expanded assortment growth on jcp.com.
• Optimize navigation, customer journey, and merchandise onsite to improve conversion.
• Leverage customer analytics tools to improve customer experience and key metrics (i.e. traffic, conversion, add to bag & bag abandonment) by engaging in daily, weekly, monthly, and quarterly recaps.
• Execute high volume of category and company-wide events across customer journey with high attention to detail and excellence. 
• Curate and maintain links for all content including Emails, Homepage, and onsite creative content.

Core Competencies & Accomplishments:

• Bachelor’s Degree in related field
• 3-5 years’ experience in Ecommerce or Retail, with a minimum 1-3 years in site merchandising preferred
• Excellent analytical, critical thinking and problem-solving skills
• Proficient in web-based analytics tool
• Dynamic, self-starter with excellent communication skills