
Subscription Growth & Retention Specialist
Required skills
- Subscription Growth
- Retention
- Lifecycle Marketing
- CRM Marketing
- E-commerce
- Marketing Analytics
- A/B Testing
- Data Analysis
- Excel
- Google Sheets
Nice to have
- DTC
- CPG
- Health and Wellness
- Merchandising
- Pricing
- Bundles
Role summary
Just Ingredients, a health and wellness e-commerce company, seeks a Subscription Growth & Retention Specialist. This hybrid role in Orem, UT, focuses on driving subscription adoption, conversion, and acquisition while reducing churn. Responsibilities include analyzing subscription health metrics, planning and executing A/B tests, optimizing pricing and offers, and partnering with cross-functional teams. The ideal candidate has 3-5+ years of experience in subscription, retention, lifecycle, or CRM marketing, strong data analysis skills, and a test-and-learn mindset. Experience with e-commerce and email/SMS platforms is required.
Job Details: Job Location: 1439 N 1380 W - OREM, UT 84057, Position Type: Full Time, Subscription Growth & Retention Specialist Department: Marketing Location: Orem, UT On-Site: Hybrid Salary: $60,000 – $75,000 (Based on experience) Who We Are At Just Ingredients – a health and wellness e-commerce company – we believe that nourishing your body with real ingredients is essential for living a healthy and fulfilling life. That’s why our products are made using carefully selected, whole-food ingredients. And our people are just as real as our ingredients – authentic, collaborative, and dedicated to fostering a workplace that inspires individuals and teams to reach their full potential. What We Are Looking For We’re looking for a hands-on Subscription Growth & Retention Specialist who loves numbers and customers equally. You’ll work across the full subscription lifecycle: what gets customers to subscribe, what keeps them subscribed, and what brings them back. You’ll turn data into tests, recommendations, and results. This role is a great fit for someone who thinks like a growth marketer and wants to build real expertise in both subscriber acquisition and retention. What You’ll Do Subscription Growth Drive subscription growth by finding and acting on opportunities to increase subscription adoption, conversion, and new subscriber acquisition across the customer journey. Shape subscription offers and merchandising, including pricing, incentives, product assortment, bundles, cadence options, and how subscriptions are presented throughout the shopping experience. Work with web and e-commerce teams to make subscriptions more compelling, easier to understand, and easier to manage. Analytics & Testing Own subscription health reporting, tracking new subscribers, subscription conversion rate, churn, cohort retention, average subscription length, skip and pause rates, and subscriber lifetime value, with clear weekly reporting and takeaways. Map the subscriber journey to understand what gets customers to subscribe, what holds them back, and where they drop off, and turn those insights into prioritized recommendations. Plan, run, and report on A/B tests across save offers, cancellation flows, subscription incentives, bundles, and cadence options. Retention & Churn Uncover why subscribers cancel using cancellation flow data, surveys, and customer feedback, and build plans to address the top drivers. Partner with the lifecycle and CRM team on email and SMS journeys for onboarding, upcoming-order reminders, win-back, and reactivation. Partner with customer experience to improve the tools, scripts, and save offers used in retention conversations. Market Insight & Compliance Track competitor subscription programs and industry trends, and bring fresh ideas for acquisition and retention to the team. Keep subscription messaging accurate and compliant with our marketing and regulatory guidelines. Qualifications: What You’ll Bring Experience 3-5+ years of experience in subscription, retention, lifecycle or CRM marketing, e-commerce, or a related analytical role Experience with, or eagerness to learn, subscription and e-commerce platforms (e.g., Shopify, Recharge, Skio) and email/SMS tools (e.g., Klaviyo) Bonus: DTC, CPG, or health and wellness experience Skills Strong spreadsheet skills (Excel or Google Sheets) and comfort finding trends, opportunities, and problems in data A test-and-learn mindset: form a hypothesis, run the test, read the results honestly, and use what you learn to shape the next test Clear communication skills and the ability to explain findings and recommendations to non-analysts Genuine curiosity about what drives customers to buy, subscribe, stay, and spend more Comfort working cross-functionally with marketing, creative, web, customer experience, and analytics to get ideas executed A self-directed, resourceful approach: you spot opportunities, dig into problems, and figure out next steps without being handed every one What We Offer Competitive salary based on experience Medical, Dental, Life Insurance 401K with company matching 4 weeks accrued PTO Employee discounts Fast-paced environment Purposeful mission for health and wellness
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