Senior UX Designer

Lincoln Investment recognized as one of Philadelphia's Top Workplaces for over ten years, is an independent broker dealer and registered investment advisor that offers brokerage, investment advisory and other financial services. Lincoln has over 1,000 financial advisors nationwide and we serve over 350,000 clients representing over $36 billion in assets. We are a majority family-owned financial services firm that regards our employees as integral players in our continuous growth. Lincoln Investment's success is built upon our dedication to helping people retire well and promoting a work environment that fosters success. Our financial strength and profitability are natural results of "helping people, having fun, and enjoying success." Lincoln Investment offers a competitive compensation and benefits package. Our Home Office is conveniently located in Fort Washington, PA, just outside of Philadelphia.

• Remote, Hybrid or In-Person Work Opportunities Available

Role Summary
We are seeking a Senior UX Designer who can operate as both a hands-on designer and a design thinking facilitator. This role will lead human-centered discovery activities, facilitate collaborative workshops, and translate qualitative and quantitative insights into clear personas, end-to-end user journeys, and actionable experience designs.
This designer will partner closely with Product Managers, Product Owners, Engineering, and Business Stakeholders to ensure customer needs, usability, and business outcomes are aligned throughout discovery and delivery.
Key Responsibilities
Design Thinking & Facilitation

• Lead design thinking workshops, including:

• Discovery and problem-framing sessions
• Persona creation workshops
• User journey mapping and service blueprinting
• Ideation, concepting, and prioritization sessions

• Facilitate cross-functional workshops with Product, Engineering, Operations, and Business stakeholders
• Apply structured methodologies (e.g., empathy mapping, “How Might We,” story mapping) to guide teams from ambiguity to clarity

User Research & Synthesis

• Plan and execute user research (interviews, contextual inquiry, usability testing, surveys, analytics review)
• Synthesize research findings into:

• Personas grounded in real user behavior
• Current-state and future-state user journeys
• Clear problem statements and opportunity areas

• Balance qualitative insights with quantitative data to inform decisions

Experience Design & Artifacts

• Translate user insights into:

• User flows and interaction models
• Wireframes and low-/high-fidelity prototypes
• Experience principles and design recommendations

• Partner with Product and Engineering to ensure designs are feasible, scalable, and aligned with delivery constraints
• Support accessibility, usability, and inclusive design standards

Collaboration & Influence

• Act as a UX thought leader, coaching teams on user-centered practices
• Partner with Product Managers to shape discovery backlogs and outcomes
• Collaborate with Engineers early to reduce design-to-delivery friction
• Present design rationale and research insights to stakeholders and leadership

Required Qualifications

• 7+ years of experience in UX, Product Design, or Human-Centered Design
• Demonstrated experience leading design thinking workshops in cross-functional environments
• Strong portfolio showing:

• Persona development
• User journey mapping
• End-to-end discovery to delivery work

• Expertise in research synthesis and storytelling
• Proficiency with design and collaboration tools (e.g., Figma, Miro, FigJam, Sketch, Adobe XD)
• Excellent facilitation, communication, and stakeholder-management skills

Preferred Qualifications

• Experience in enterprise, platform, or complex system environments
• Familiarity with Agile / Scrum
• Experience designing for internal tools, B2B, or regulated environments
• Background in service design or systems thinking

What Success Looks Like

• Teams consistently start work with clear problem statements and validated user needs
• Personas and user journeys are actively used—not shelfware
• Stakeholders align more quickly through structured workshops
• Reduced rework due to earlier discovery and shared understanding
• Improved user satisfaction and usability outcomes

Lincoln Investment is an equal opportunity employer. Lincoln Investment prohibits discrimination and harassment of any type and affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. Lincoln Investment conforms to the spirit as well as to the letter of all applicable laws and regulations.