
Vice President, Marketing and Communications
Required skills
- marketing
- branding
- public relations
- media relations
- stakeholder management
- strategic thinking
- team management
- content creation
- digital channels
- print channels
Nice to have
- consulting environment
- agency
Role summary
Merakey seeks a Vice President of Marketing and Communications to lead all marketing and communication efforts. This leadership role involves developing strategies, managing activities, and building relationships to enhance brand visibility, impact, and reputation. The VP will oversee internal and external communications, public relations, media engagement, and branding initiatives, translating strategic thinking into actionable plans and measurable outcomes. The position requires extensive experience in senior management, team leadership, and stakeholder engagement within a relevant field.
The Vice President serves as a key leadership team member and an active participant in informing strategic decisions affecting Merakey. This position is responsible for all communications and marketing. The successful candidate will help forge new relationships to build Merakey’s visibility, impact, and financial resources.
The Vice President, Communications and Marketing has primary responsibility for establishing and implementing the infrastructure, policies and processes to promote effective internal and external marketing and communications to engage employees and enhance the employment experience. This role is responsible for managing all marketing and communications activities as well as building external relationships with the organization's constituencies, including funders and the media.
The Vice President is responsible for the development of Merakey’s marketing and communication strategies. The VP will develop a best-in-class communications and marketing plans for Merakey, directly managing marketing, communications and branding activities that promote, enhance, and protect the organization's brand reputation and awareness. The VP is responsible for the development, integration, and implementation of a broad range of public relations activities relative to the strategic direction and positioning of Merakey and its leadership. This individual serves as ambassador for the organization and will build relationships with the media and other stakeholders in support of Merakey’s strategic initiatives. The goal is to advance the organization's position with relevant constituents, as well as to drive broader awareness of the organization. The VP is responsible for Merakey’s varied and integrated communications products and services including: newsletters and other print and digital publications; Web, E-news and other online communications; media and public relations; branding, presentations and marketing.
Qualifications- Bachelor’s degree in Communications, Marketing, Strategic or Organizational Management, or a related field required; Master’s degree preferred.
- Minimum of 10 years of experience in a senior management role within an in-house organization, consulting environment, or agency.
- Minimum of 5 years of supervisory or managerial experience.
- Demonstrated leadership of a comprehensive marketing, communications, media relations, and branding function.
- Extensive experience developing external communications across print and digital channels.
- Demonstrated success building relationships with senior-level stakeholders and positioning organizational subject matter with the media.
- Strong writing, editing, presentation, and executive communication skills.
- Experience building, mentoring, and coaching teams of communications and marketing professionals.
- Proven ability to translate strategic thinking into actionable plans and measurable outcomes.
- Strong judgment, problem-solving, negotiation, and conflict-resolution skills.
- Ability to influence and engage senior leaders, peers, direct reports, and indirect stakeholders.
- Executive presence and the ability to establish credibility with senior leadership and Boards of Directors.
- Ability to operate effectively at both the strategic and tactical level.
- Ability to travel as needed.
- Passion for Merakey’s mission.
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