
Public Affairs AI Communications Manager
Required skills
- public affairs
- strategic communications
- stakeholder engagement
- AI narrative
- policy
- consumer voices
- campaign-style environment
- relationships
- precision
- strategic judgment
Nice to have
- AI skill development
- prompt engineering
- agent orchestration
- emerging AI technologies
- responsible AI practices
- ethical AI
Role summary
Meta seeks a Public Affairs AI Communications Manager to lead the proactive narrative on AI for influential policy and consumer audiences. This role involves developing and executing a strategic communications campaign, identifying key audiences and moments, crafting compelling messages grounded in product and research, and setting the engagement architecture. The manager will act as a liaison across communications, marketing, policy, research, and legal teams, balancing proactive storytelling with rapid response. The ideal candidate is strategic and operational, capable of driving outcomes through influence in a fast-paced environment. Responsibilities include owning the narrative strategy, developing audience-specific content, managing earned media and third-party validation, preparing senior leaders, and adapting the approach based on feedback and market dynamics.
Responsibilities
- Own the proactive communications and narrative strategy within Meta's AI public affairs campaign — defining priority audiences and moments, developing the message architecture, and driving execution across priority markets
- Develop messages and proof points grounded in product and research reality, and translate them into audience-specific products: proactive stories and pitches, creator briefs, op-eds, executive remarks and talking points, policy explainers, blog posts, and FAQs
- Set and maintain the campaign's engagement architecture — determining where and how Meta should show up, who should lead, what success looks like, and how to keep momentum over time
- Build and run a proactive earned-media and third-party validation strategy across journalists, opinion writers, podcasts, newsletters, and creators
- Prepare senior leaders for high-stakes engagements — briefings, roundtables, media moments, hearings, and stakeholder meetings — with crisp narrative framing, anticipated questions, and clear calls to action
- Identify and act on emerging moments in the AI landscape to deploy timely, high-value communications, and partner on rapid response and issue management so Meta is positioned in the conversations that matter most
- Build feedback loops to assess what is resonating and where there is confusion or skepticism, and refine the approach based on stakeholder insight, earned media dynamics, and policy developments
- Build repeatable message toolkits and best practices for senior-stakeholder communications that scale across markets and adapt as campaign needs evolve
Minimum Qualifications
- 8+ years of experience in public affairs, strategic communications, political campaigns, government relations, or policy communications
- Track record of shaping how sophisticated audiences understand complex technology or policy issues, and of translating narrative work into measurable campaign outcomes
- Experience working with and alongside journalists, creators, senior executives, government officials, and other high-profile stakeholders — with a clear understanding of what these audiences need to hear, how they evaluate claims about emerging technology, and what it takes to earn trust in contested environments
- Experience coordinating across multiple internal functions (e.g., Communications, Policy, Legal, Marketing) to deliver integrated campaign outcomes
- Ability to manage multiple high-stakes workstreams simultaneously at campaign speed with consistent attention to detail
- Experience producing high-quality written and verbal communications, including drafting op-eds, executive remarks, and briefing materials for executive and VIP audiences
- Sound judgment in high-stakes situations, with a collaborative and team-oriented approach
Preferred Qualifications
- Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
- Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
- Experience in technology, AI, or innovation policy — with the ability to communicate complex technology topics in accessible, compelling terms for both elite and broad audiences
- Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
- Proven success operating in a large, matrixed organization where campaign outcomes depend on coordinating across teams you don't directly manage
- Existing networks among reporters, creators, and thought leaders in the AI/technology sector
- Direct experience in placing op-eds, securing earned media, or running third-party validator programs that measurably advanced a policy or narrative objective
- Demonstrated leadership skills with a willingness to take initiative, be resourceful, and operate with a high degree of autonomy and good judgment
- Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
- Courage and conviction to bring ideas forward, and the adaptability to shift strategy as conditions on the ground evolve
- Experience engaging creators, influencers, or consumer-facing audiences alongside policy audiences
- Track record of identifying and capitalizing on emerging policy or cultural moments to create high-value narrative opportunities
$146,000/year to $206,000/year + bonus + equity + benefits
