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Movable Ink Verified
Marketing Technology, Personalization Software, Email Marketing

Web Manager

Toronto, ONOnsiteFull TimeManager / HeadCA$77,000–CA$101,000 /yrPosted 1 month ago

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Required skills

  • Webflow
  • HTML
  • CSS
  • JavaScript
  • Marketo
  • Figma
  • Adobe Creative Cloud
  • Photoshop
  • Illustrator
  • Google Analytics 4

Nice to have

  • WordPress
  • OneTrust
  • Bizzabo
  • technical SEO
  • AI search optimization
  • AI-driven web practices

Role summary

Movable Ink is seeking a versatile, full-stack Web Manager to oversee its global web properties. This role involves daily execution and strategic planning at the intersection of marketing, design, and development. Responsibilities include maintaining web performance, user experience, and building/optimizing pages in Webflow and WordPress. The role also requires implementing marketing scripts, tracking tags, and integrations using Marketo, translating designs from Figma/Adobe CC into responsive web experiences, and writing HTML, CSS, and JavaScript. Collaboration with SEO and content teams on technical SEO and AI visibility is also key. The ideal candidate has 3+ years of generalist web development experience with proficiency in core web technologies and specific experience with Webflow, Marketo, and design tools like Figma or Adobe CC. Familiarity with Google Analytics 4, technical SEO, and AI search optimization is preferred.

Movable Ink scales content personalization for marketers through data-activated content generation and AI decisioning. The world’s most innovative brands rely on Movable Ink to maximize revenue, simplify workflow and boost marketing agility. Headquartered in New York City with close to 600 employees, Movable Ink serves its global client base with operations throughout North America, Central America, Europe, Australia, and Japan.

The Web Manager is a versatile, full-stack web generalist who owns the day-to-day execution and strategic health of Movable Ink’s web properties. You’ll work at the intersection of marketing, design, and development — with real ownership over a global website that millions of people visit. This is an opportunity to build deep expertise across modern web tools, marketing technology, and AI-driven web practices — all while collaborating with world-class marketers at a high-growth SaaS company.

Responsibilities:

  • Own and maintain Movable Ink’s web properties, ensuring performance, accuracy, and a best-in-class user experience
  • Build, update, and optimize pages in Webflow, including animations, CMS management, and custom interactions
  • Apply WordPress knowledge to inform cross-platform problem-solving and maintain web flexibility as tooling evolves
  • Implement and manage marketing scripts, tracking tags, and integrations using Marketo
  • Translate design mockups from Figma or Adobe Creative Cloud into pixel-perfect, responsive web experiences
  • Write clean, maintainable HTML, CSS, and JavaScript to extend platform capabilities and solve frontend challenges
  • Support campaign launches with landing page builds, form integrations, and UTM/tag management
  • Collaborate with SEO and content teams on technical SEO tasks, site structure, and emerging AI visibility best practices
  • Qualifications:

  • 3+ years od experience as a generalist web developer with a portfolio spanning multiple platforms or CMS environments
  • Proficiency in HTML, CSS, and JavaScript, with the ability to write and debug code independently
  • Hands-on experience with Webflow, including CMS, animations, and custom development
  • Working knowledge of WordPress, including themes, plugins, and custom layout troubleshooting
  • Strong command of Marketo, including marketing scripts, form embeds, and tag/tracking functionality
  • Design proficiency in Figma and/or Adobe Creative Cloud (Photoshop, Illustrator, or equivalent)
  • Familiarity with Google Analytics 4 (GA4), event tracking, and basic reporting
  • Bonus: experience with OneTrust, Bizzabo, or technical SEO and AI search optimization tools
  • The pay range for this position is CAD $77K–$101K, which can include additional bonus depending on the position ultimately offered, in addition to a full range of medical, financial, and/or other benefits. The base pay offered may vary depending on job-related knowledge, skills, and experience.

    Studies have shown that women, communities of color, and historically underrepresented people are less likely to apply to jobs unless they meet every single qualification. We are committed to building a diverse and inclusive culture where all Inkers can thrive. If you’re excited about the role but don’t meet all of the abovementioned qualifications, we encourage you to apply. Our differences bring a breadth of knowledge and perspectives that makes us collectively stronger.

    We welcome and employ people regardless of race, color, gender identity or expression, religion, genetic information, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, ethnicity, family or marital status, physical and mental ability, political affiliation, disability, Veteran status, or other protected characteristics. We are proud to be an equal opportunity employer.

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