Salesforce Marketing Cloud Analyst CRM
Required skills
- Salesforce Marketing Cloud
- CRM
- Contact Builder
- Automation Studio
- Journey Builder
- Email Studio
- MobileConnect
- SQL
- data pipelines
- audience segmentation
Nice to have
- Einstein features
- dynamic content
Role summary
MSG Entertainment is seeking a Salesforce Marketing Cloud Analyst with CRM expertise to support operations across its brands. This role focuses on administering, optimizing, and ensuring the day-to-day functionality of Salesforce Marketing Cloud. The analyst will leverage technical and analytical skills to manage customer data, marketing automation, and campaign execution, aligning with business goals and CRM best practices. Key responsibilities include platform administration, audience segmentation, automation workflow development, data management, and campaign execution, in collaboration with Marketing, Sales, Data & Analytics, and Technology teams to deliver data-driven marketing solutions.
Madison Square Garden Entertainment Corp. (MSG Entertainment) is a leader in live entertainment, delivering unforgettable experiences while forging deep connections with diverse and passionate audiences. The Company’s portfolio includes a collection of world-renowned venues – New York’s Madison Square Garden, Infosys Theater at Madison Square Garden, Radio City Music Hall, and Beacon Theatre; and The Chicago Theatre – that showcase a broad array of sporting events, concerts, family shows, and special events for millions of guests annually. In addition, the Company features the original production, the Christmas Spectacular Starring the Radio City Rockettes, which has been a holiday tradition for more than 90 years. More information is available at www.msgentertainment.com.
Who are we hiring?
The Salesforce Marketing Cloud Analyst, CRM, is responsible for supporting the administration, optimization, and day-to-day operations of Salesforce Marketing Cloud across MSG Entertainment, MSG Sports, and Sphere. Reporting to CRM leadership, this role provides technical and operational support to ensure customer data, marketing automation, campaign execution, and platform performance align with business objectives and established CRM best practices.
The ideal candidate combines strong analytical and technical skills with hands-on Salesforce Marketing Cloud experience to support customer acquisition, engagement, and retention initiatives. This individual will assist with platform administration, audience segmentation, automation workflows, data management, and campaign execution while partnering closely with Marketing, Sales, Data & Analytics, and Technology teams to deliver scalable, data-driven marketing solutions.
What will you do?
What do you need to succeed?
#LI-Onsite
Pay Range$65,000—$110,000 USDAt MSG, we recognize the importance of upskilling employees’ talents and strengths so they can drive their careers forward. We are proud to offer a robust set of tools and resources to help employees understand their interests and purpose, harness their talents and obtain the skills they need to reach the next step in their careers. Growth and longevity for our employees are top priorities here.
We value diversity and are looking for extraordinary employees of all backgrounds! MSG is an Equal Opportunity Employer and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, sexual and reproductive health choices, national origin, citizenship, age, genetic information, disability, or veteran status. MSG complies with all applicable federal, state, and local laws governing nondiscrimination, including considering requests for reasonable accommodations as required.
