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Perfect Venue Verified
Software, Event Technology

Marketing Manager

San Francisco, CAOnsiteFull TimeManager / HeadPosted 1 month ago

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Required skills

  • AI
  • Demand Generation
  • Pipeline
  • Paid Search
  • Paid Social
  • Retargeting
  • Partnerships
  • CAC
  • Payback
  • Conversion Rate

Nice to have

  • Restaurant Tech
  • Hotel Tech
  • Hospitality Tech
  • SMB
  • Mid-Market
  • Self-Serve

Role summary

Perfect Venue is seeking a Marketing Manager to own the company's market understanding and pipeline generation. This hands-on role involves writing copy, building campaigns, pulling reports, and leveraging AI. The manager will oversee performance, content, and design agencies, managing scope, budget, and quality. Key responsibilities include driving demand generation across various channels, managing the customer lifecycle through nurturing and automation, running a content and SEO engine, sharpening brand messaging, managing social media presence, and overseeing marketing operations and analytics. The ideal candidate has founder or early-stage startup GTM experience, is highly analytical, and possesses strong judgment for agency management. Experience in hospitality tech, SMB/mid-market motions, or marketing against incumbents is a plus. This role is based in San Francisco and requires 5 days per week in the office.

About Us 

The more AI does, the more people want to be in the same room. The retirement party. The rehearsal dinner. The offsite where a team that has only met over video finally sits at one table.

Someone has to make those gatherings happen, and today that person is drowning. Private events and group dining are an $80 billion market in the United States, and most of it still runs on email chains and spreadsheets or legacy software.

 

At Perfect Venue we are on a mission to bring communities together by making it effortless to plan events. We combine intuitive software with AI agents that make it easy for venues to increase sales, save hours every week, and bring their communities together.

 

We are backed by top investors and operators like the Hustle Fund, Defy.vc, Amity Ventures and are used by thousands of venues nationwide from Michelin star restaurants to your favorite bar.

About the Role

You own how the market understands Perfect Venue and how much pipeline shows up because of it. This is a hands-on role. You will write the copy, build the campaign, and pull the reports yourself and use AI at every step of the way. We work with several agencies across performance, content, and design. You will own those relationships: the scope, the budget, and the quality bar.

This role is based in San Francisco, in office 5 days per week. We want you here for the founder, sales, and customer conversations that happen in person.

What You'll Own

Demand Generation

  • Own the inbound pipeline number. Build the engine across paid search, paid social, retargeting, events, and partnerships, and know the CAC, payback, and conversion rate of every channel in it.

  • Work as one motion with our BDR, inside sales, and account management teams. Marketing here is measured in qualified pipeline and closed revenue, not in just leads delivered.

Lifecycle

  • Own the journey from first touch to closed won and beyond. Nurture, onboarding, trial conversion, reactivation, and expansion campaigns that give account management a reason to reach out.

  • Build the segmentation and triggers in HubSpot so the right message reaches the right venue at the right moment, without a person queuing it up.

Content and SEO

  • Run a content engine that ranks, gets shared, and gives our reps a reason to reach out. Blog, video, customer stories, and the site itself.

  • Own organic search as a durable channel, not a side effect. Topic strategy, site architecture, and the pages that compound over years.

Brand and Social

  • Sharpen why a venue should pick Perfect Venue over the incumbent, and make that argument consistent across the website, the sales deck, and the first call.

  • Run our presence where hospitality operators actually spend time. Instagram, LinkedIn, TikTok, industry associations, and the conferences where event directors compare notes.

Marketing Operations and Analytics

  • Own the stack and the numbers. Attribution in HubSpot the sales team believes, clean reporting from spend to closed revenue, and a weekly view of what is working.

  • Use AI to run more experiments per quarter than a team twice this size, and kill the ones that do not pay.

Who You Are

Essentials

  • Founder or early-stage startup GTM experience.

  • Extremely analytical with an ability to dive into messy problems and find solutions.

  • Strong judgement to manage our agencies outputs.

Nice to Have

  • Restaurant, hotel, or hospitality tech experience.

  • SMB and mid-market motion with both self-serve and sales-assisted paths.

  • Experience marketing against an entrenched incumbent.

  • HubSpot experience.

What We Offer

  • Competitive compensation including meaningful equity you’ll actually be able to use

  • Medical, vision, and dental with paid premiums for you, cost-sharing for dependents

  • Flexible PTO & 401(k)

  • Daily lunches when onsite

  • Unlimited book budget

  • Company laptop

  • Complimentary One Medical membership for you and your family

Perfect Venue is committed to building a winning team

We provide equal employment opportunities to all employees and applicants for employment and prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. We will work to provide reasonable accommodations to applicants with physical and mental disabilities.

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