Senior Art Director - Campaigns
Required skills
- art direction
- campaign development
- omni-channel campaigns
- digital
- video
- social
- storyboards
- motion graphics
- marketing collateral
- ads
Nice to have
- OOH
- AI tools
- animation
- illustration
Role summary
Plaid is seeking a Senior Art Director to lead brand awareness campaigns, shaping visual concepts across digital, video, and social media. This role requires 8+ years of experience in art direction and design, with a strong portfolio showcasing 360 brand campaigns. Responsibilities include owning art direction, collaborating with cross-functional teams, providing creative leadership, and ensuring brand consistency. Proficiency in Figma, Adobe Creative Suite, and AI tools is expected, along with advanced understanding of photography and videography, including on-set experience. The ideal candidate is a creative generalist with strong strategic thinking and presentation skills, comfortable driving projects end-to-end.
We believe that the way people interact with their finances will drastically improve in the next few years. We’re dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products. Plaid powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo, SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers 12,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in New York, Seattle, Washington D.C., Raleigh, London, and Amsterdam.
We’re looking for a Senior Art Director to join the creative team at Plaid and shape how we execute brand awareness campaigns. For more information about the design team, visit https://designedbyplaid.com/.
This role is ideal for someone who thrives in concepting and executing across multiple mediums—from campaign development to social to video storyboards—and knows how to bring a big idea to life with consistency, creativity, and impeccable design execution. You’re a design generalist that can flex across any medium and thrives in the world of brand campaigns.
This role will report to the Creative Lead - Campaigns.
Responsibilities:
Own the art direction and visual concept of omni-channel campaigns across digital, video, and social
Work closely with content design and copywriters to iterate and bring ideas to life
Collaborate with cross-functional teams and stakeholders to align on creative strategy, timelines, and production plans
Work closely with motion designers and editors on storyboards, motion graphics, and polished video content
Design a full suite of end-to-end marketing collateral, including ads, social assets, email, and print
Provide creative leadership and feedback across our broader design team, ensuring brand consistency and the highest bar for design craft
Communicate progress clearly and regularly, offering creative rationale with a strong and strategic point of view.
Qualifications:
8+ years of experience in design/art direction, with a portfolio that showcases 360 brand campaigns spanning video, social, and digital (print and OOH a plus)
Proficiency in Figma, Adobe Creative Suite, and AI tools
Advanced understanding of photography and videography. On-set experience a mandatory
Animation and illustration skills a plus, but not required
Experience working alongside cross-functional teams and an understanding of video workflows (pre-production, storyboarding, shot lists, etc.)
Comfortable driving projects end-to-end, giving and receiving feedback (both internally and with external agencies), working out in the open, and delivering under tight timelines
A strong collaborator with impeccable taste, strategic thinking, strong presentation skills, and the ability to work autonomously.
Our mission at Plaid is to unlock financial freedom for everyone. To support that mission, we seek to build a diverse team of driven individuals who care deeply about making the financial ecosystem more equitable. We recognize that strong qualifications can come from both prior work experiences and lived experiences. We encourage you to apply to a role even if your experience doesn't fully match the job description. We are always looking for team members that will bring something unique to Plaid!
Plaid is proud to be an equal opportunity employer and values diversity at our company. We do not discriminate based on race, color, national origin, ethnicity, religion or religious belief, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, military or veteran status, disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local laws. Plaid is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance with your application or interviews due to a disability, please let us know at accommodations@plaid.com.
Please review our Candidate Privacy Notice here.
Additional compensation in the form(s) of equity and/or commission are dependent on the position offered. Plaid provides a comprehensive benefit plan, including medical, dental, vision, and 401(k). Pay is based on factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience and skillset, and location. Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans.
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