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Marketing, Advertising, Digital Services, Agency

Creative Copywriting Senior Associate

Dallas, TXOnsiteFull TimeSeniorPosted 1 month agoVisa sponsorship available

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Required skills

  • copywriting
  • creative
  • writing fundamentals
  • polished
  • purposeful
  • easy to understand
  • integrated campaigns
  • performance channels
  • digital platforms
  • paid social

Nice to have

  • agency
  • high-growth brand environment
  • AI Enterprise License
  • AI training sessions

Role summary

We are seeking a Senior Associate Creative Copywriter to join our creative team. You will partner with creative leadership, strategy, and account teams to develop engaging copy for various projects including campaigns, brand storytelling, and product messaging. Responsibilities include writing original copy, adapting brand voice, developing concepts from brief to execution, presenting work, and ensuring attention to detail. The ideal candidate has 3+ years of copywriting experience, strong writing fundamentals, experience with integrated campaigns and digital platforms, and conceptual strength. Proficiency with modern tools, including AI, is preferred. This role requires strong collaboration, presentation, and organizational skills, with a focus on audience insight and delivering meaningful value.

We are PMG

PMG, a global independent platform company engineered for impact, integrates business strategy, media, creative, and data within a single operating model powered by our proprietary operating system, Alli. With more than 1,000 employees, PMG partners with brands including Apple, Nike, Dropbox, Experian, Sephora, and Whole Foods. Our work has earned top industry honors, including Cannes Lions and Adweek’s Media Plan of the Year, and PMG has won 40+ workplace culture awards, including being the only company to rank among Ad Age’s Best Places to Work for 11 consecutive years.

Who You Will Be Working With

As a Creative Copywriting Senior Associate, you’ll be part of a creative team that cares deeply about craft—writers, designers, producers, and creative leads who like pushing ideas further while keeping the work grounded in what the audience actually feels and needs. You’ll partner closely with creative leadership to shape concepts, refine language, and bring strong copy to life across different formats and channels.

You’ll also collaborate with strategy and account teammates who help clarify the “why” behind the work—audience insight, brand goals, and the role each message plays in a bigger campaign. At times, you’ll work directly with clients, presenting copy directions, explaining your thinking, and helping teams land on language that feels true to the brand and clear to the customer.

What You Will Be Doing

  • Write original, engaging copy across a range of projects—campaigns, brand storytelling, product and service messaging, and content systems.
  • Adapt your voice quickly and thoughtfully, capturing the tone and personality of multiple brands without losing clarity or consistency.
  • Take briefs from early concept to polished execution, exploring different angles and elevating ideas through strong language and structure.
  • Present copy and creative concepts with confidence, explaining how the work supports both the creative vision and the business goal.
  • Bring sharp attention to detail—tight edits, clean grammar, and wording that feels intentional in every headline, CTA, and long-form line.
  • Spot content opportunities by paying attention to audience behavior, customer needs, and cultural moments that can make messaging feel more relevant.
  • Stay current on trends in advertising, design, and culture, using what you learn to strengthen the work (not distract from it).
  • Use available tools—including AI where helpful—to speed up exploration, sharpen drafts, and streamline workflows while keeping the final voice human and brand-true.

    • What You Will Bring

  • 3+ years of experience in copywriting, ideally in an agency or high-growth brand environment
  • Strong writing fundamentals and a clear point of view—your work is polished, purposeful, and easy to understand.
  • Experience creating copy for integrated campaigns and performance channels.
  • Proficiency in writing for digital platforms, especially paid social, video, and web.
  • Range: you can shift tone, voice, and format depending on the brand, the channel, and the audience.
  • Conceptual strength: you can generate ideas, not just lines—and you enjoy pushing beyond the first draft.
  • Confidence presenting your work and taking feedback well, with the ability to improve copy without losing the original intent.
  • A good instinct for what makes messaging effective, and curiosity about how creative connects to real customer action.
  • Organization and follow-through: you manage revisions, deadlines, and details without the work feeling rushed.
  • Comfort using modern tools to work efficiently, with good judgment about when AI helps and when it does not.
  • A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.
  • A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by Leading by Example and nurturing strong relationships that empower others to excel.

    • What We Offer

    Performance-Based Rewards: Your impact should be part of your reward. This role is eligible for PMG’s annual bonus program—a standout part of our total compensation offering and an opportunity to share in our success. Bonus awards are informed by individual impact and performance, as well as team and company results, and are subject to applicable program terms.

    Professional Development: Keep growing through learning and development programs, mentorship opportunities, and support for career advancement.

    Generous Time Off: Take the time you need to recharge, connect with loved ones, and enjoy life outside work.

    Parental Leave: Receive paid parental leave during life’s important family moments.

    Retirement Benefits: Build for your future with competitive retirement benefits, including employer contributions or matching where applicable.

    Fertility and Family Support: Access fertility and family-building benefits for eligible employees and their spouses or partners.

    Healthcare: Choose from medical, dental, and vision coverage designed to support you and your family.

    Pet Insurance: Access optional coverage for the four-legged members of your family.

    Lifestyle Spending Account: Receive company-funded support for eligible health and well-being expenses.

    Commuter Benefits: Access support for your commute where available.

    Volunteering Opportunities: Receive eight paid hours each year to give back to your community.

    AI Tools and Training: Access enterprise AI tools and ongoing training that helps PMGers use AI effectively, creatively, and responsibly.

    Our benefits and compensation programs may vary by location and eligibility and are subject to applicable plan terms. We’ll share full details during the hiring process.

    What Sets Us Apart

    Being part of PMG means joining a company culture that’s unmatched in digital. We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovation—which often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way.

    In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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