
D-Tools, Chief Revenue Officer (CRO)
Required skills
- revenue engine
- go-to-market
- GTM
- revenue architecture
- culture
- playbooks
- comp and quota design
- territory and book models
- customer journey
- acquire
Nice to have
- VC-backed
- investor-owned company
- board reporting
- diligence
- small company
- midsize company
Role summary
D-Tools is seeking a Chief Revenue Officer (CRO) to build and lead a modern revenue engine for their established SaaS platform in the electronic systems integration industry. This hands-on architect role requires transforming the go-to-market approach from relationship-based to system-driven, focusing on repeatable processes, value-based selling, and accountability across all revenue motions (new logo, expansion, renewal). The CRO will own the complete revenue architecture, including culture, GTM playbooks, compensation, territory models, and the customer journey. Key responsibilities include leading and developing the revenue team, establishing robust RevOps functions (CRM, forecasting, deal desk), driving SaaS unit economics, and directly sponsoring major deals. The ideal candidate has extensive B2B SaaS revenue leadership experience, a proven track record of driving growth, and expertise in building and scaling revenue organizations.
Chief Revenue Officer (CRO)
D-Tools, Inc.
Location: Eastern or Central U.S. time zone (slight preference for Atlanta, GA or Charlotte, NC)
Reports to: CEO
Commitment: Full-time
Compensation: Competitive base + performance-based variable compensation + equity participation
About D-Tools
For over 25 years, D-Tools has been the technology backbone of the electronic systems integration industry. Our software powers the proposals, designs, and project workflows for thousands of technology integration firms, with tens of thousands of users depending on us every day. We are an essential solution, not a nice-to-have tool, and both our business and industry are growing steadily.
D-Tools is the market leader and is looking to take its industry dominance to the next level: new, growth-focused CEO leadership, actively pursuing acquisitions, rapidly expanding our platform, and investing aggressively in AI. Our solution is differentiated. For example, our product catalog of millions of items is the industry's most comprehensive data asset.
The Opportunity
D-Tools has the market position, the customer trust, and the product moat. What we haven’t built yet is a modern revenue engine to match. This is a CRO role for a hands-on architect, not a caretaker. Today, our go-to-market approach runs more on relationships and reputation than on repeatable systems and disciplined intentionality. We are asking you to change that: to build a complete revenue engine that meets the unique needs of disparate customer cohorts (Enterprise, Core, and Essential), shift the culture from transactional order-taking to value-based selling, and own growth expectations across new logo, renewal, and expansion. If you've proven you can turn a capable but under-structured revenue org into a repeatable, accountable machine, keep reading.
What You Will Own
Who You Are
You have carried a number and hit it as an individual, manager, and leader. You have designed and built the structures that fueled predictable and repeatable overachievement. You have attracted and led managers and staff who have successfully driven growth of their own. Your career is in B2B SaaS revenue, running more than one motion at once: enterprise and strategic alongside mid-market and high-velocity digital. You may not personally close every deal, but you are still close to the work: in deal reviews, active with the largest opportunities, modeling deal strategies when it matters, and earning trust from sellers because you can still do the job. You are a builder, energized by designing org, comp, and process, not just running plays someone else drew up. And you are ready to make the hard structural calls.
Required
Preferred
Experience in a VC-backed or investor-owned company, including board reporting and diligence exposure. Success in a small or midsize, resource-constrained company environment. Familiarity with the electronic systems integration or AV industry and the mindset of its buyers. Experience managing platform migrations within a SaaS environment. Bachelor's degree in business or a related field; MBA a plus. Based in or willing to relocate to Atlanta or Charlotte.
What Drives You
Beyond experience, we care about character. Three principles define the culture we are building:
Passion. You care deeply about building a world class organization and the impact it has on real customers. That energy is contagious.
Humility. You listen before you prescribe. You give credit freely and own it when things go sideways. No room for egos.
Curiosity. You ask why before you ask how. You are drawn to problems you have not solved before, and you push the people around you to think bigger.
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