
Performance Creative Strategist
Required skills
- creative strategy
- paid media
- digital marketing
- performance analysis
- content strategy
- project management
- client communication
- feedback
Nice to have
- eCommerce
- digital product brands
- landing pages
- growth partner
- AI-first
Role summary
Reach Digital, an AI-first performance marketing agency, seeks a Creative Strategist to own creative strategy end-to-end for eCommerce and digital product brands. This fully remote role involves research, developing ad angles, writing hooks, and creating briefs for editors. The ideal candidate has 2+ years of digital marketing experience, understands paid media and converting content, and excels at project management and client communication. You will analyze performance, brainstorm concepts, manage 3-5 brand partners, and stay current on platform trends, translating insights into testable ad concepts. We offer growth opportunities, training, and competitive compensation.
ABOUT US
Reach Digital is an AI-first performance marketing agency helping eCommerce and digital product brands scale through creative, paid media, and landing pages. We are a true growth partner - going deep with brands to become integrated into their marketing team. We drive real growth by combining data, testing, and new ideas.
We're a fully remote team of creatives, editors, and growth strategists. We care about the work, and care about being the best at what we do.
THE ROLE
As a Creative Strategist at Reach, you own the creative end-to-end. You'll do the research, develop ad angles, write hooks, and build creative briefs that our editors execute, working directly with our brand partners and growth/design teams.
WHAT WE'RE LOOKING FOR
You have 2+ years of digital marketing experience
You understand paid media and the types of content that converts
You enjoy brainstorming ad angles and concepts, then bringing them to life
You are detail-orientated, organized and able to manage multiple projects simultaneously
You're willing to learn and get better even when that means giving and receiving feedback
You are comfortable communicating learnings with both team members and clients
You're genuinely passionate about creative strategy and staying on top of what's working -- you do this because you want to, not because you have to
WHAT YOU'LL BE DOING
Analyzing performance, brainstorming ad angles and hook variations, and writing new briefs weekly for the editing team to produce
Owning the creative strategy for your brand partners, including a living strategy doc that tracks angles, performance, and what to test next
Staying current on platform trends, winning ad formats, and policy changes, and translating that into testable concepts for your accounts
Working with 3-5 brand partners at a time, with a focus on going deep into their creative and building new winning ads
WHAT TO EXPECT FROM US
Growth: We invest in the people who invest in the work. Expect regular creative reviews, direct feedback, and room to grow into senior roles as Reach scales.
Weekly Calls & Creative Training: Weekly team check-ins, creative reviews and training sessions. Calls are typically held between 12pm–6pm EST on weekdays.
Generous PTO and benefits policy
Fully remote role (working US hours)
Competitive compensation in USD
The Hiring Process
All candidates will go through a 15-minute questionnaire. Following this, top candidates will be given a culture fit interview before being given a paid, take-home assignment.
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