Marketing Ops Manager
Required skills
- marketing operations
- promotions
- events
- motor coach operations
- team leadership
- training
- performance evaluations
- scheduling
- labor costs
- overtime
Nice to have
- casino experience
- resort experience
- hospitality
Role summary
Red Hawk Resort + Casino seeks a Marketing Operations Manager to lead promotions, events, and motor coach operations. This role involves building and managing a team, coordinating daily execution, and ensuring exceptional guest service. The manager will collaborate with various departments to achieve loyalty and revenue goals, represent the property at events, and potentially serve as an emcee. Responsibilities include planning and executing events, managing budgets, overseeing motor coach operations, ensuring compliance with rules, resolving issues, tracking results, and developing operational procedures. A Bachelor's degree or equivalent experience, with at least five years in marketing operations or related fields including team leadership, is required. Casino or resort experience is preferred.
The Marketing Operations Manager leads the team responsible for the day-to-day execution of casino promotions, special events, guest engagement activities, and motor coach operations at Red Hawk Resort + Casino. This hands-on leader builds a motivated, accountable team; coordinates staffing across day and swing shifts; and ensures programs are delivered accurately, efficiently, and with exceptional guest service. The manager collaborates with the Vice President of Marketing and property departments to support guest visitation, loyalty, and revenue goals, represents the property at off-site events, and serves as an emcee or promotional host when needed.
DUTIES AND RESPONSIBILITIES
· Lead, motivate, and develop the promotions, events, and motor coach team. Set clear expectations, delegate responsibilities, recognize performance, and foster teamwork and accountability.
· Oversee hiring, onboarding, training, performance evaluations, coaching, and corrective action in partnership with Human Resources and department leadership. Cross-train team members to provide reliable operational coverage.
· Create and manage team schedules across day and swing shifts based on event calendars, expected guest volume, and business needs. Coordinate breaks, time-off requests, shift handoffs, and coverage for absences while managing labor costs and overtime.
· Maintain an active presence during promotions and events, provide direction in real time, and step into operational roles when needed to support the team and maintain service standards.
· Plan, coordinate, and execute casino promotions, drawings, giveaways, and special events. Own operational timelines, staffing plans, event checklists, setup, guest flow, prize distribution, and post-event closeout.
· Coordinate with Marketing, Casino Operations, Player Development, Food & Beverage, Hotel, Security, Facilities, and vendors to confirm responsibilities, resources, and event readiness. Conduct pre-event briefings and communicate changes promptly.
· Serve as an emcee or promotional host when needed, including conducting drawings, introducing activities, and delivering clear, engaging announcements to large audiences.
· Represent Red Hawk Resort + Casino at off-site events, community activities, and promotional appearances as assigned, including coordinating staffing, materials, setup, and guest engagement.
· Oversee motor coach operations, including operator relationships, contracts, required insurance documentation, guest manifests, reservations, arrival coordination, and verification of payouts.
· Monitor event and promotional expenses, labor, prize inventory, and vendor services within approved budgets. Maintain accurate records, reconcile distributions and payouts, and promptly report discrepancies.
· Ensure team members understand and follow approved promotion rules, guest eligibility requirements, documentation procedures, and applicable property and gaming requirements. Safeguard guest information and promotional assets.
· Review guest-facing event materials and operational instructions for accuracy and consistency with approved program details and brand standards; coordinate corrections before execution.
· Resolve guest concerns and operational issues promptly and professionally, make decisions within delegated authority, and escalate matters when appropriate.
· Track and report promotion, event, and motor coach results, including participation, attendance, costs, guest feedback, and operational performance. Recommend improvements that increase engagement and efficiency.
· Develop and maintain practical operating procedures, training materials, and contingency plans. Conduct post-event reviews and follow through on corrective actions.
· Maintain current knowledge of property amenities, promotions, and guest programs so the team can communicate confidently and identify opportunities to enhance the guest experience.
· Perform other job-related duties as assigned.
QUALIFICATION REQUIREMENTS
· Bachelor’s degree in marketing, business, hospitality, or a related field preferred, or an equivalent combination of education and relevant experience.
· Minimum of five years of progressive experience in marketing operations, promotions, events, hospitality, or a related field, including experience leading and supervising a team.
· Casino or resort experience preferred, with demonstrated success coordinating promotions, events, or other guest-facing operations.
· Demonstrated ability to motivate employees, coach performance, delegate effectively, and manage staffing across multiple shifts.
· Confident public speaking and presentation skills, with the ability to serve as an emcee and engage large audiences.
· Strong organizational skills and sound judgment, with the ability to manage competing priorities and resolve issues in a fast-paced environment.
· Ability to manage budgets, review performance data, and maintain accurate operational records. Proficiency with Microsoft Office and the ability to learn scheduling, reservation, and promotional systems.
· Strong interpersonal and written communication skills, with a guest-focused approach and the ability to collaborate across departments and with outside partners.
· Must be available to work a flexible schedule that includes day and swing shifts, evenings, weekends, and holidays based on business needs. Availability to attend and staff off-site events and promotional appearances is required.
· Must be at least 21 years of age.
