
GTM Engineer
Required skills
- GTM Engineer
- AI
- automation
- outreach
- prospecting
- audience development
- BDR motion
- communication flows
- qualified sales-ready conversations
- target audiences
Nice to have
- scripting
- no-code
- low-code
- APIs
- webhooks
- Zapier
Role summary
Sequen is seeking a GTM Engineer to re-engineer the BDR motion using AI and automation. This role involves owning outreach, prospecting, and audience development at scale, building and optimizing multi-channel communication flows and automated sequences. You will manage target audiences for events and campaigns, and maintain the GTM tooling stack. The position requires a data-driven approach to measure and optimize pipeline outcomes, strong outbound copywriting skills, and comfort with building processes in an ambiguous, fast-paced environment. Experience with modern GTM tooling, CRM, sequencing, enrichment, and workflow automation is essential. Preferred candidates will have light scripting or no-code/low-code skills and experience running outbound for technical products.
ABOUT US
Building the ranking intelligence layer for the internet.
Sequen provides an integrated platform that pairs bleeding-edge frontier ranking models with the infrastructure to run them in production at sub-25ms latency and enterprise scale. The world's largest retailers, marketplaces, and travel platforms use Sequen to rank, recommend, and personalize, with an autonomous research engine that compounds model performance into revenue and margin lift measured in hundreds of millions of dollars per customer.
ABOUT THE ROLE
Own outreach, prospecting, and audience development at scale — the BDR motion, re-engineered with AI and automation to do more with less. Build and wire together communication flows that move prospects from website and inbound signals through to qualified, sales-ready conversations. Develop and manage target audiences for events, campaigns, and account-based programs, and orchestrate the outreach that fills them. Build, test, and optimize automated sequences and multi-channel plays across email, LinkedIn, and web. Stand up and maintain the tooling stack — enrichment, sequencing, data, and AI — that powers efficient, scalable pipeline generation. Partner closely with sales, marketing, and RevOps to align outreach with territory, ICP, and pipeline goals. Instrument everything: measure what's working, iterate fast, and compound efficiency over time. Help shape how Sequen builds its GTM engine — the tooling, plays, and process are still being written, and you'll hold the pen.
ABOUT YOU
3+ years of GTM Engineering experience (or equivalent BDR/growth work heavily leveraging AI and automation). Fluent with modern GTM tooling — CRM, sequencing, enrichment, and workflow automation — and quick to adopt new AI tools. Can build and wire together multi-step communication flows and automations without heavy engineering support. Data-driven: you instrument, measure, and optimize outreach against pipeline outcomes. Write crisp, compelling outbound copy and know what makes a prospect respond. Comfortable with ambiguity and building process and systems where none exists. Thrive in fast-paced, rapidly evolving environments and have ideally worked at an early-stage or hypergrowth company. Bachelor's degree or comparable experience.
Strong Candidates May Also Bring
Have light scripting or no-code/low-code skills (APIs, webhooks, Zapier/n8n, SQL). Have run outbound for a technical product — infrastructure, ML/AI, or data platforms. Have built audience and outreach programs for field events and conferences. Have prospected into retail, e-commerce, marketplaces, media and entertainment, or travel verticals.
What We Offer
High-impact role building the engine that fills pipeline for a hypergrowth AI company. The opportunity to work on category-defining technology with proven, quantified customer results. Direct partnership with sales and marketing leadership. Very competitive base + bonus/commission + meaningful equity.
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