
eSales Agent - Global BMW
Required skills
- call center
- sales focused experience
- set priorities
- multi-task
- achieve goals
- exceptional communication skills
- written
- verbal
- adaptable to change
- proficient using a computer
Nice to have
- CRM software
- customer service
- sales tactics
- overcoming objections
Role summary
Sonic Automotive is seeking an eSales Agent to engage with customers interested in purchasing vehicles. This role involves handling inbound calls, internet inquiries, and chats to provide pricing, payment options, and generate sales appointments. The agent will manage customer follow-ups, adhere to outreach cadences, and utilize lead management tools and CRM software. The goal is to deliver a premium customer experience and drive dealership traffic, with compensation tied to appointment and sales performance. Requires strong communication, organizational, and computer skills, with a minimum of 1 year of call center or sales experience.
Duties and Responsibilities:
- Answer inbound phone calls, internet inquiries, and chats
- Provide guests with timely, relevant responses to address customer questions and needs
- Facilitate providing guests price and purchasing information
- Provide payment options and quotes
- Generate sales and acquisition appointments
- Manage organizers to stay up to date with follow up of all active guests
- Adhere to specific outreach cadence required for new inquiries
- Maintain a thorough understanding of KPIs
Requirements:
- Minimum 1 year call center or sales focused experience
- Able to set priorities, multi-task, and achieve goals
- Ability to perform in a fast paced environment
- Ability to work on a team
- Exceptional communication skills, both written and verbal
- Highly proficient in verbal phone skills
- Ability to establish and maintain strong internal and external relationships
- Strong organizational and time management skills
- Must be adaptable to change
- Proficient using a computer
- Evening and weekend schedule availability required
All your information will be kept confidential according to EEOC guidelines
Sonic Automotive is a Fortune 500 company and one of the largest automotive dealer groups in the country with 100+ dealerships nationwide.
The eSales Agent is responsible for engaging with customers who are contacting the dealership with the interest of purchasing a new and/or pre-owned vehicle. Their ultimate goal is to generate sales appointments and drive customers to the dealership. The agent will handle internet inquiries and phone calls, establishing contact and a great first impression with our customers. The eSales Agent’s responsibility is to deliver a premium customer experience by responding to inquiries in a prompt, professional, accurate and courteous manner.
This highly accountable position uses lead management tools and CRM software to manage the initial guest engagement process. This position will be trained to understand all products and services offered at the dealership, along with current inventory, finance and incentive programs. The agent will receive continuous training in exceptional customer service, sales tactics, overcoming objections, and developing customer relationships.
The eSales Agent will report to the Traffic Manager, if applicable, or Sales Manager. Compensation is tied to appointment and sales performance.
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