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Automotive Retail

Brand Specialist

Thousand Oaks, CAOnsiteFull Time$40,000–$100,000 /yrPosted 17 days ago

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Required skills

  • Honda
  • Brand Specialist
  • Sales
  • CRM
  • Hospitality
  • Retail
  • Financial Services
  • Training
  • Customer Relationship Management
  • Sales Pipeline Management

Nice to have

  • Automotive
  • Hybrid
  • EV
  • Consultative Sales
  • Guest-facing

Role summary

Honda of Thousand Oaks is seeking a Brand Specialist to join their sales team. This role focuses on building relationships with customers, understanding their needs, and guiding them through the vehicle purchase process. No automotive experience is required; paid training in Honda product knowledge and brand representation is provided. Previous experience in hospitality, retail, financial services, or consultative sales is strongly preferred. The Brand Specialist will manage a client pipeline using CRM tools, collaborate with internal teams, and meet sales targets. The role offers a competitive OTE of $40,000 - $100,000+ and a clear career path within the Swickard Auto Group.

Description

Thousand Oaks, CA | Honda | Japanese brand | No automotive experience required | Hospitality experience welcome | Sales experience welcome | Southern California | Ventura County | Conejo Valley | Veterans encouraged to apply | $40,000 - $100,000+ OTE

IS THIS YOU?

New to automotive sales? You don't need a car background to succeed here -- you need to genuinely enjoy working with people, take pride in helping them make confident decisions, and be motivated by results you can measure. We train the rest.

• You're a warm, genuine communicator who earns trust by listening first and presenting second

• You come from hospitality, retail, financial services, or another guest-facing background and you're ready to represent a brand that Conejo Valley buyers choose for real reasons and stay loyal to for years

WHO WE ARE

Honda of Thousand Oaks is part of Swickard Auto Group, a hospitality company in the retail automotive space built on one idea -- be the favorite of our guests, our employees, and our manufacturing partners. We operate 40+ dealerships across the West Coast, Alaska, and Hawaii, and whether you're in Thousand Oaks or Anchorage, the standard is the same. Do right by people, every time.

WHAT YOU'LL DO

• Welcome guests with genuine curiosity and warmth -- understanding what matters to them before presenting any vehicle

• Develop deep Honda product knowledge through paid training -- learning the full lineup, safety technology, fuel efficiency credentials, and the growing hybrid and EV portfolio well enough to guide any Conejo Valley buyer confidently

• Present vehicles and conduct test drives that connect Honda's reliability, value, and technology to what each guest actually needs

• Build and manage a client pipeline through consistent, disciplined follow-up and CRM use -- Honda buyers refer the specialists who took genuine care of them

• Collaborate with finance and management to deliver a transparent, pressure-free purchase experience

• Meet monthly targets across volume, gross, and CSI

• Represent Honda of Thousand Oaks and Swickard's hospitality standard in every guest interaction

WHAT WE'RE LOOKING FOR

• No automotive experience required -- paid Honda brand and product training provided from day one

• Hospitality, retail, financial services, or consultative sales experience strongly preferred -- backgrounds where genuine care for the guest is the standard transfer directly here

• Warm, authentic presence -- Honda buyers in the Conejo Valley are value-conscious and family-oriented; they respond to advisors who are straightforward and genuinely helpful

• Self-motivated with a genuine drive to build a long-term book of repeat and referral buyers in a community where word of mouth travels fast

• Comfortable with CRM tools and digital communication, or quick to learn them

• Valid driver's license with a clean driving record

WHAT WE OFFER

• OTE of $40,000 - $100,000+/yr

• Paid Honda brand and product training from day one

• Medical, dental, and vision insurance

• Life insurance and supplemental coverage options

• Paid time off and paid holidays

• Clear career path -- strong Brand Specialists grow into finance, management, and leadership roles at Swickard

• Employee vehicle purchase and service discounts

WHY HONDA OF THOUSAND OAKS

• Honda has one of the highest ownership loyalty rates in the industry -- Conejo Valley buyers return for every vehicle in the household and refer the specialists who treated them well. A Brand Specialist who builds genuine relationships here earns a book that sustains itself

• Thousand Oaks is a family-oriented, community-connected market where reputation travels fast and the specialist who does right by people builds a name that generates referrals without starting over every month

• Honda's lineup -- Civic, Accord, CR-V, Pilot, Odyssey, and a growing hybrid portfolio -- gives a well-prepared Brand Specialist real conversations to have with buyers who are practical, informed, and know what they want

• Swickard is one of the fastest-growing dealer groups in the country -- ranked Top 5 in North America for reputation in the automotive industry

• Our HEART values -- Honor, Engage, Anticipate, Respond, Thank -- are the foundation of how we sell, serve, and develop our people

If you're a relationship-driven sales professional ready to build a career representing a brand that Conejo Valley buyers trust and return to -- apply. 

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