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Marketing & Advertising, Media, Information Technology, Business Services

Associate, Paid Search & Social

Montreal, QCOnsiteFull TimePosted 17 days ago

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Required skills

  • paid search
  • paid social
  • campaign management
  • keyword research
  • copywriting
  • reporting
  • budget management
  • bid management
  • French
  • English

Nice to have

  • Google Ads
  • Microsoft Ads
  • Facebook Ads
  • TikTok Ads
  • Snapchat Ads
  • online marketing

Role summary

The Account Coordinator, Search & Social will assist in implementing, analyzing, and optimizing paid search and paid social campaigns for clients. This role requires fluency in French and English, proficiency in Excel or similar data manipulation tools, and a strong understanding of online marketing, particularly paid media. Key responsibilities include campaign management, keyword research, copywriting, reporting, and daily management of budgets and bids. The ideal candidate is an analytical and creative thinker with excellent attention to detail and communication skills, eager to learn and contribute to client strategy.

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Purpose of Job

As the Account Coordinator, Search & Social you will be joining the dynamic world of biddable media, and assist in implementing, analysing and optimizing both paid search and paid social campaigns for our clients. This is a great opportunity if you want to build a career that celebrates the link between analytics and digital media.

Key Accountabilities

  • Implement, analyse, and optimize both paid search and paid social campaigns
  • Use day-to-day search & social campaign management platforms
  • Provide industry best practices and data to drive client strategy recommendations
  • Keyword research and writing creative
  • Copywriting, including function-based text manipulation
  • Campaign reporting and analysis
  • Daily management of account budgets and bids

    • Skills and Behaviour

  • Fluent in both French and English
  • Highly proficient at Excel or an alternative data manipulation system
  • Understanding and interest of online marketing, specifically paid media
  • Knowledge of the digital landscape
  • Superior attention to detail
  • Excellent interpersonal and professional communications skills
  • Ability to work within a team
  • Creative and analytical thinker with demonstrated problem-solving skills
  • Willingness to take on challenges and to learn

    • Education and Experience

  • University degree or relevant college certificate
  • Experience with advertising platforms such as Google, Microsoft, Facebook, Tiktok, Snapchat and others is an asset

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