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Observability, Monitoring, Cloud Computing, SaaS

Senior Product Marketing Manager - Incident Response

New York, NYHybridFull Time$154,000–$205,000 /yrPosted 2 months agoVisa sponsorship available

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Required skills

  • Go-to-market strategy
  • Product marketing
  • Sales enablement
  • Messaging
  • Positioning
  • Content creation
  • Slide decks
  • Blogs
  • Product demos
  • Webinars

Nice to have

  • Incident Response
  • Incident Management
  • On-Call
  • Service Management
  • ITSM
  • Observability

Role summary

Datadog is seeking a Product Marketing Manager (PMM) specializing in Incident Response to drive go-to-market strategies for their Incident Response products. This role involves developing compelling messaging and positioning for new features, creating sales enablement content, and executing campaigns across various channels. The PMM will also lead customer marketing initiatives and identify growth opportunities. The ideal candidate has 3+ years of experience marketing highly technical products, strong communication and problem-solving skills, and a passion for technology. Domain expertise in Incident Response, ITSM, or Observability is a plus. This is a hybrid role.

Datadog Incident Response is an end-to-end incident operations solution native to Datadog’s unified observability and security platform. It brings the entire incident lifecycle — from alert to resolution — together in one place so engineers can respond fast with confidence instead of losing time switching between disconnected monitoring, paging, and incident tools.

As a Senior Product Marketing Manager (PMM) - Incident Response, you will develop go-to-market strategy for new products and features, create the content that enables our sales and partner teams, and touch on all areas of the business while helping move Datadog forward. We give our Product Marketing Managers the opportunity to collaborate, investigate, and idealize how we can gear our product strategy to yield the highest results.

At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.

What You’ll Do:

  • Develop and drive the go-to-market strategy for Datadog Incident Response products, such as Incident Management, On-Call, and Incident AI as an expert of your product area.
  • Create quarterly GTM plans with input and alignment from from cross-functional stakeholders that map to Incident Response business objectives.
  • Launch new features with compelling messaging and positioning, developing assets such as slide decks, blogs, product demos, webinars, and solution briefs.
  • Develop high-impact sales enablement assets (battlecards, pitch decks, demos) grounded in deep market and competitive insights.
  • Partner with cross-functional teams to execute campaigns across webinars, paid media, organic channels, and sponsored events.
  • Drive customer marketing initiatives including case studies, testimonials, and storytelling that showcase customer value and outcomes.
  • Identify new growth opportunities and creative ways to accelerate adoption and expansion of Incident Response products.
  • Who You Are:

  • Experienced in product marketing, go-to-market strategy, or related roles (typically 5+ years) marketing highly technical products
  • Comfortable operating in a fast-paced, cross-functional environment with stakeholders across Product Management, Sales, Marketing, and Enablement
  • Strong problem solver who can identify gaps, propose solutions, and operationalize them into scalable programs
  • Strong written and verbal communicator with experience creating compelling content and delivering presentations
  • A proactive self-starter who takes ownership and drives projects from idea to execution
  • Able to balance strategic thinking with hands-on execution
  • Passionate about technology, with a solid understanding of modern engineering workflows, operational practices, and the tools/ processes teams commonly use to build, operate, and troubleshoot their systems
  • Bonus Points:

  • Domain expertise in Incident Response, Incident Management, On-Call, Service Management, ITSM, or Observability.
  • Experience marketing highly technical products to Developers, SREs, and IT decision-makers.
  • Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. That's okay. If you’re passionate about technology and want to grow your skills, we encourage you to apply.

    Benefits & Growth:

  • Generous and competitive benefits package
  • New hire stock equity (RSUs) and employee stock purchase plan
  • Continuous career development and pathing opportunities
  • Employee-focused best in class onboarding
  • Internal mentor and cross-departmental buddy program
  • Friendly and inclusive workplace culture
  • Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.

    #LI-Hybrid

    Datadog offers a competitive salary and equity package, and may include variable compensation. Actual compensation is based on factors such as the candidate's skills, qualifications, and experience. In addition, Datadog offers a wide range of best in class, comprehensive and inclusive employee benefits for this role including healthcare, dental, parental planning, and mental health benefits, a 401(k) plan and match, paid time off, fitness reimbursements, and a discounted employee stock purchase plan.

    The reasonably estimated yearly salary for this role at Datadog is:$154,000—$205,000 USD

    About Datadog:

    Datadog is the leading observability and security platform for the AI era, providing businesses with unified visibility across the technology stack to manage complexity at scale. It brings applications, infrastructure, data, models, and security into one place, using AI to detect and resolve issues before they impact customers. Trusted globally by Fortune 500 companies and high-growth AI leaders, Datadog enables businesses to move faster with clarity and confidence. Learn more about #DatadogLife on Instagram, LinkedIn, and Datadog Learning Center.

    Equal Opportunity at Datadog:

    Datadog is proud to offer equal employment opportunity to everyone regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, and other characteristics protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Here are our Candidate Legal Notices for your reference.

    Datadog endeavors to make our Careers Page accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please complete this form. This form is for accommodation requests only and cannot be used to inquire about the status of applications.

    Privacy and AI Guidelines:

    Any information you submit to Datadog as part of your application will be processed in accordance with Datadog’s Applicant and Candidate Privacy Notice. For information on our AI policy, please visit Interviewing at Datadog AI Guidelines.

    Sample Datadog interview questions

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