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Media, Publishing, Information Services, Automotive

Account Executive

Greenville, SCOnsiteFull TimePosted 14 days ago

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Required skills

  • web/mobile sales
  • non-traditional business
  • TV/Radio sales
  • solid negotiation skills
  • multi-task
  • accountability
  • goal-structured organization
  • positive, results-oriented attitude
  • team player
  • qualitative research

Nice to have

  • Wide Orbit
  • Kantar
  • One Domain/WO Media Office
  • military training and experience

Role summary

Hearst Television is seeking an Account Executive to sell advertising to local businesses and ad agencies, negotiating ratings and rates, and bringing in new business for TV and web platforms. The ideal candidate is coachable, thrives in a goal-oriented team, and possesses strong interpersonal skills. Responsibilities include generating revenue, prospecting new clients, managing inventory, developing business, forming partnerships, and delivering sales presentations. Requirements include a proven track record in web/mobile sales, TV/Radio sales experience, negotiation skills, and proficiency with Microsoft Office. Experience with Wide Orbit, Kantar, and One Domain/WO Media Office is a plus.

The Account Executive is responsible for selling advertising to local businesses and ad agencies and negotiating ratings and rates with ad agencies. This position will also bring in new businesses to advertise on the TV and web. The ideal candidate is coachable, thrives in a goal-oriented team environment and has strong interpersonal skills. If you are motivated by an excellent product, great compensation, and working with a talented team of professionals, look no further. We will provide the tools for powerful multi-platform marketing solutions that will create partnerships to retain and grow our existing and new client base – you provide sales ability, positive attitude, client focus, and desire to WIN! If you want to work for the best, we want to hear from you today!

Responsibilities:

  • Generate revenue across all available platforms
  • Prospect, contact and present to new businesses to generate new advertising revenue
  • Manage inventory and protect station rate structure.
  • Develop new revenue through local business development
  • Form strategic business and market partnerships
  • Manage an active account and client list
  • Regularly meet with local and digital sales managers to ensure progression and success with stated goals
  • Act as negotiator for assigned accounts; ensure sales proposals are consistent with station strategies
  • Create and deliver sales presentations to multiple points of contact with client/agency personnel

    • Requirements:

  • Must have a proven track record in web/mobile sales and in the cultivation and development of new business/ non-traditional business.
  • Experience in TV/Radio sales
  • Solid negotiation skills
  • Experience in a consultative customer focused business atmosphere
  • Military training and experience will be considered in lieu of TV/Radio sales experience
  • Ability to multi-task within a fast-paced environment
  • Accountability within a goal-structured organization
  • Needs a positive, results-oriented attitude and must be a team player
  • Proven track record of successfully selling to business owners and CEO’s (military experience will be considered)
  • Must be able to use qualitative research effectively to further sales effort
  • Strong formal and interpersonal communication skills
  • Proficiency with Microsoft Office products. Proficiency with Wide Orbit, Kantar and One Domain/WO Media Office a plus
  • In-person attendance is required

    • Values in Action

    At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That’s why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

    Benefits

    Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

  • Medical | Dental | Vision
  • 401(k) matching
  • Emotional Wellness Support
  • Paid Time Off
  • Paid Parental Leave
  • LGBTQ+ Health Services
  • Additional benefits to meet your and your family's needs
    • Ready to apply?
    You'll be redirected to Hearst's application page.

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