Ecommerce Specialist
Required skills
- ecommerce
- website management
- app operations
- content management
- merchandising
- search optimization
- promotions
- product collections
- conversion rate optimization
- customer behavior analysis
Nice to have
- global teams
- international markets
Role summary
Lovisa is seeking an eCommerce Specialist to manage daily website and app operations, focusing on content, merchandising, search, and promotions to drive online commercial results and enhance user engagement. The role involves analyzing sales trends, customer behavior, and conversion rates, identifying opportunities for improvement, and collaborating with cross-functional teams. The ideal candidate will have 3-5 years of eCommerce experience, strong knowledge of commercial trading, merchandising, and CRO, and familiarity with platforms like Shopify and GA4.
Lovisa is looking for an eCommerce Specialist, who is passionate about creating seamless digital experiences, managing daily website/app operations and using data to drive online commercial results.
Key Responsibilities:
· Responsible for daily management of website & app in line with eCommerce strategy to drive trade.
· Own the end-to-end management of website & app operations – including content, merchandising, search, promotions and product collections to enhance user engagement and optimize conversion.
· Proactively identify opportunities to enhance website experience and performance.
· Responsible for monitoring website friction points, conversion rates and customer behaviour.
· Report on sales trends, customer funnels, search and merchandising initiatives on daily/weekly/monthly/yearly basis.
· Keep finger on the pulse with competitor activity and market best-practices.
· Collaborate with cross-functional teams including creative, IT, planning and customer service to deliver ecommerce objectives.
· Ensure website content, product information, promotions and campaigns are executed accurately.
· Provide guidance and support to eCommerce Coordinator.
About You:
- 3-5 years’ experience in eCommerce or similar
- Exposure to global or international teams/markets is highly desirable
- Strong knowledge of commercial trading, ecommerce merchandising and conversion rate optimization
- Confident managing a large volume of skus
- High attention to detail whilst in fast-paced environment
- Comfortable working autonomously and taking initiative
- Experience with Shopify, GA4, merchandising platforms and product information management tools.
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