Lead Product Manager, Experimentation Platform
Required skills
- Experimentation Platform
- Product Leadership
- AI-powered viewer experiences
- Personalization
- Recommendations
- Content Discovery
- AI Agents
- Automation
- GenAI
- Statistical Rigor
Nice to have
- Streaming
- Entertainment
- Consumer AI product
- Testing expertise
Role summary
Roku is seeking a Lead Product Manager for its Experimentation Platform. This leadership role will define the long-term strategy for how Roku experiments, learns, and makes decisions, focusing on trustworthy testing at scale, linking experiment outcomes with viewer feedback, and translating these into product, personalization, and AI decisions. The position requires close collaboration with Engineering leadership and cross-functional teams including Data Science, Analytics, and User Research. The ideal candidate will have 15+ years of product management experience, a strong track record of influencing executives and technical organizations, fluency in experimentation science, and experience leveraging AI to improve products and workflows. This role is based in California and offers a competitive salary and benefits package.
Teamwork makes the stream work.
Roku is changing how the world watches TV
Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.
From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
About the Role
Roku’s experimentation platform is mature and widely adopted — about 90% of product areas run tests and rollouts through it. The business need for this role has risen: it is a product leadership position. The PM lead will own the long-term strategy for how Roku experiments, learns, and decides: running trustworthy tests at scale, linking experiment outcomes with direct viewer feedback, and translating both into roadmap, personalization, and AI product decisions/agentification loops. The charter requires tight scoping with Engineering leadership and spans Product, Engineering, Data Science, Analytics, Data Engineering, Recommendations, Ads/Martech, Finance, and User Research. This role requires excellent communication and deep empathy with cross-functional product and engineering counterparts as you solve complex testing and data challenges.For California Only - The estimated annual base salary for this position is between $167,300 - $307,600. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.
How will I use AI at Roku?
At Roku, we don’t just use AI, we work with it. AI agents and smart tools help power drafts, analysis, and repetitive workflows, while our people bring direction, judgment, and accountability. We value curious, adaptable builders, who can show how they’ve used AI, agents, or automation to move faster, improve quality, and scale their impact. Strong candidates know how to frame problems, guide AI-assisted work, check the output, and learn quickly. Above all, they bring curiosity, adaptability, and sound judgment.
What You’ll Be Doing
We’re Excited If You Have
#LI-SSC
What's Roku's approach to hybrid working?
Roku fosters an inclusive and collaborative environment where teams generally work in the office Monday through Thursday. Fridays are generally flexible for remote work, except for employees whose specific roles or assigned office location require five days' a week attendance.
What are some of the benefits?
Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Employees are supported in taking time off, in accordance with local leave policies and other personal needs to support their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.
Accommodations
Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law. If you require reasonable accommodation at any point in the hiring process, please direct your inquiries to EmployeeRelations@Roku.com.
What should I know about Roku's culture?
Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.
We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.
To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.
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Sample Roku interview questions
- 1
Formulate a payment automation tool for Roku.
system designmedium - 2
Design a mobile app that helps library patrons discover physical and digital resources more easily.
product sensemedium - 3
You're the PM for a new real-estate startup. How do you solve the trust gap in online roommate searching through product design?
product sensemedium - 4
Build a grocery shopping app from scratch.
product sensemedium
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